Green Culture: Environmental Rhetoric in Contemporary America / Edition 1

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Green Culture is about an idea—the environment—and how we talk about it. Is the environment something simply “out there” in the world to be found? Or is it, as this book suggests, a concept and a set of cultural values constructed by our use of language? That language, in its many forms, comes under scrutiny here, as distinguished authors writing from a variety of perspectives consider how our idea and our discussion of the environment evolve together, and how this process results in action—or inaction.
    Listen to politicians, social scientists, naturalists, and economists talk about the environment, and a problem becomes clear: dramatic differences on environmental issues are embedded in dramatically different discourses. This book explores these differences and shows how an understanding of rhetoric might lead to their resolution. The authors examine specific environmental debates—over the Great Lakes and Yellowstone, a toxic waste dump in North Carolina and an episode in Red Lodge, Montana. They look at how genres such as nature writing and specific works such as Rachel Carson’s Silent Spring have influenced environmental discourse. And they investigate the impact of cultural traditions, from the landscape painting of the Hudson River School to the rhetoric of the John Birch Society, on our discussions and positions on the environment.
    Most of the scholars gathered here are also hikers, canoeists, climbers, or bird watchers, and their work reflects a deep, personal interest in the natural world in connection with the human community. Concerned throughout to make the methods of rhetorical analysis perfectly clear, they offer readers a rare chance to see what, precisely, we are talking about when we talk about the environment.

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Editorial Reviews

From the Publisher
“One of this collection’s strongest attributes is that it goes beyond analyses of political rhetoric. The essays treat politics within a broader cultural (and natural) environment that is itself constantly changing, and they discuss ways our language is adapting to fit this unprecedented role in a variety of specific situations. The essays are challenging, insightful, and interesting.”—Curt Meine, author of Aldo Leopold: His Life and Work.
Contributors analyze the environmental debates occurring in a variety of institutional and cultural locations, from public hearings on nuclear waste sites to 19th-century landscape painting. They describe the historical and cultural sources of the rhetoric used to talk about the environment and show how that language shapes contemporary debates, while setting out the basic tools of rhetorical criticism. Paper edition (unseen), $21.00. CIP cites the subtitle as Rhetorical analyses of environmental discourse. Annotation c. Book News, Inc., Portland, OR (
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Product Details

  • ISBN-13: 9780299149949
  • Publisher: University of Wisconsin Press
  • Publication date: 3/28/1996
  • Edition description: New Edition
  • Edition number: 1
  • Pages: 320
  • Product dimensions: 6.00 (w) x 9.00 (h) x 0.90 (d)

Meet the Author

Carl G. Herndl is associate professor of English and Stuart C. Brown is assistant professor of English, both at New Mexico State University.

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Table of Contents

Introduction 3
1 Millennial Ecology: The Apocalyptic Narrative from Silent Spring to Global Warming 21
2 "Thinking Like a Mountain": Persona, Ethos, and Judgment in American Nature Writing 46
3 Epistemology and Politics in American Nature Writing: Embedded Rhetoric and Discrete Rhetoric 82
4 The Low-Level Radioactive Waste Siting Controversy in North Carolina: Toward a Rhetorical Model of Risk Communication 111
5 Saving the Great Lakes: Public Participation in Environmental Policy 141
6 Gold, Yellowstone, and the Search for a Rhetorical Identity 166
7 Landscape, Drama, and Dissensus: The Rhetorical Education of Red Lodge, Montana 195
8 Beyond the Realm of Reason: Understanding the Extreme Environmental Rhetoric of the John Birch Society 213
9 Environmental Rhetoric in the Age of Hegemonic Politics: Earth First! and the Nature Conservancy 236
10 Thomas Cole's Vision of "Nature" and the Conquest Theme in American Culture 261
11 "The Curious Peach": Nature and the Language of Desire 281
Index 307
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