Green Marketing and Management

Green Marketing and Management

by John F. Wasik
     
 
Green Marketing and Management is a timely guide to the complex issues involved in making and selling a product in an environmentally responsible way. It is an essential resource for anyone doing business in today's environmentally conscious global marketplace.

Overview

Green Marketing and Management is a timely guide to the complex issues involved in making and selling a product in an environmentally responsible way. It is an essential resource for anyone doing business in today's environmentally conscious global marketplace.

Product Details

ISBN-13:
9781557866349
Publisher:
Wiley
Publication date:
10/28/1996
Pages:
247
Product dimensions:
5.31(w) x 8.76(h) x 0.59(d)

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