Grinding It Out: The Making of McDonald's

by Ray Kroc, Robert Anderson Narrated by Stephen Bel Davies

Overview

Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the men and women who have founded not only businesses, but entire empires. But even more interesting than Ray Kroc the business man is Ray Kroc the man. Not your typical self-made tycoon, Kroc was fifty-two years old when he opened his first franchise. In Grinding It Out, you'll meet the man behind McDonald's, one of the largest fast-food corporations in the world with over 32,000 stores around the globe.



An irrepressible enthusiast, intuitive people person, and born storyteller, Kroc will fascinate and inspire you.

Editorial Reviews

From the Publisher

Columbus discovered America, Jefferson invented it, and Ray Kroc Big Mac'd it.” —Tom Robbins, Esquire magazine

“A marvelous, zesty read, filled with the optimism and enthusiasm of Ray Kroc.” —West Coast Review of Books

“He was past fifty before he ever thought of getting into the fast food business. Within a decade he was a millionaire, and his odyssey is a classic success story!” —Philadelphia Sunday Bulletin

Product Details

BN ID:	2940170490837
Publisher:	Tantor Audio
Publication date:	09/19/2018
Edition description:	Unabridged

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