Grow Your Business with Google AdWords: 7 Quick and Easy Secrets for Reaching More Customers with the World's #1 Search Engine / Edition 1

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Overview

Become a market leader in under 6 months—powered by Google AdWords™!

If your concerns are brand awareness and exposure, you and

Google AdWords™ are a match made in heaven. Not only is this

innovative advertising system extraordinarily effective, it’s suited

for any budget and you can launch a campaign in minutes!

There’s one catch: Google doesn’t reveal the secrets

behind what works and what doesn’t. That’s where Grow

Your Business With Google AdWords™ comes in. Inside this

useful guide, international online marketing guru Jon Smith

explains how to get the most out of AdWords™ by

  • Developing a winning strategy
  • Coming up with killer keywords
  • Launching an AdWords™ campaign
  • Writing an attention-grabbing ad
  • Tracking clicks and converting them to sales

When you have a well-conceived and carefully managed

campaign, you pay Google only when real prospects click onto

your site—which leads to increased revenue and business

growth beyond your wildest expectations.

Read More Show Less

Product Details

  • ISBN-13: 9780071629591
  • Publisher: McGraw-Hill Professional Publishing
  • Publication date: 9/8/2009
  • Edition description: Original
  • Edition number: 1
  • Pages: 144
  • Product dimensions: 7.00 (w) x 7.00 (h) x 0.35 (d)

Meet the Author

Jon Smith is Strategy

Adviser and Head of

Deenero at Aedgency.com

and was part of the start-up

teams for Amazon.co.uk,

Kitbag.com, and The Florist

Exchange. He is the author

of Be #1 on Google.

Read More Show Less

Table of Contents

1. AdWords—what’s it all about?
2. Defining Your Strategy
3. The Importance of KeyWords
4. Getting Started with AdWords
5. Ad groups and Advanced AdWords
6. Writing Killer Ads
7. Ad Testing, Tracking, and Converting
Read More Show Less

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