Guerrilla Business Secrets: 58 Ways to Start, Build, and Sell Your Business

Overview

Do you long to run your own business? Guerrilla Business Secrets will captivate you. By living vicariously through Steve Savage's desolate disasters & tremendous triumphs, you will gain knowledge of nearly every facet of starting & running a business.

Most people think about doing something on their own, but are afraid to try. They stay in the safe corporate life they are used to. It is now common knowledge that a big corporation is not...

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Guerrilla Business Secrets: 58 Ways to Start, Build, and Sell Your Business

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Overview

Do you long to run your own business? Guerrilla Business Secrets will captivate you. By living vicariously through Steve Savage's desolate disasters & tremendous triumphs, you will gain knowledge of nearly every facet of starting & running a business.

Most people think about doing something on their own, but are afraid to try. They stay in the safe corporate life they are used to. It is now common knowledge that a big corporation is not really safe anymore. Guerrilla Business Secrets will show you how to break out and do it.

Are you a go-getter who yearns for the dream of running your own business? Great! You will experience with Steve his incredible years, developing dazzling products & building successful sales forces. Guerrilla Business Secrets tells how hundreds of men and women trained by Steve were able to fulfill themselves & stretch to the outer limits of their potential.

Do you want to get out of the corporate rat race? You will be inspired & motivated.

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Product Details

  • ISBN-13: 9781600375149
  • Publisher: Morgan James Publishing
  • Publication date: 2/1/2009
  • Series: Guerilla Marketing Press Series
  • Pages: 284
  • Product dimensions: 5.90 (w) x 8.90 (h) x 0.90 (d)

Meet the Author

Jay Conrad Levinson is the author of the best-selling marketing series in history, "Guerrilla Marketing," plus 58 other business books. His books have sold more than 20 million copies worldwide and have been translated into 60 languages. Jay also conducts guerrilla marketing training programs, hosts the very popular Internet website, www.gmarketing.com, and formed The Guerrilla Marketing Association.

STEVE SAVAGE is director of seminars for Guerrilla Marketing International in Latin America. About him, Jay Levinson says, "Steve is the greatest, most brilliant and gutsy guerrilla experimenter I know, willing to take the risks that one must take on the ladder to the top, where he is now perched."

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Sort by: Showing all of 4 Customer Reviews
  • Posted August 10, 2009

    more from this reviewer

    If you plan on starting your own business, buy this book...

    I just finished reading this book and it truly inspired me. If you are looking to start your own business you need to read this book. Steve Savage shows you with real life examples some of the techniques he has developed for decades to master the art of business and market. The more you read, the more you get to know the person behind all the experiences. This is not theoretical stuff and you won't probably learn it in school either. This is just experience lived through failures and successes.

    This book does not deal with business theory and things that are hard to implement in the real world. I've read many books that deal with theories with nice charts and other things but most of the stuff is very difficult to put in practice out there. This work will search inside you and look for the entrepreneur we all have hidden some place. If you care about your future and those ideas you've had of running something on your own whether it's full-time or part-time, this book will give you the tools to rethink your ideas and start you off with the right attitute towards your goals.

    Conclusion: easy read, direct to the point, excellent book content, and well distributed all along. This is a genuine piece of information for current and future business men and women.

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  • Posted May 20, 2009

    buy it

    I am a big fan of Tom Peters and Seth Godin and I loved this book. This author has the same energy and creativity. The enthusiasm of the author is contagious and I felt like I was on the roller coaster of a start up business. I read it in two sittings as I could not put it down.

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  • Posted May 19, 2009

    Valuable Secrets from a True Mentor

    Imagine you have the opportunity to sit down with someone who has had vast experience starting, building,and selling businesses. And imagine that this person speaks with you in an engaging, thoughtful way that is filled with practical tips and sound advice. Well, imagine no more!

    If you read Guerrilla Business Secrets you can have this experience right in the comfort of your own living room (or wherever you read this book). Reading Guerrilla Business Secrets is like listening to a wise mentor - someone who has been there before and who has learned from his experiences.

    Steve Savage isn't afraid of talking about his mistakes either; he wants you to be able to learn from them and that you will.

    I love this book! Truly, it's eminently readable and filled with interesting and helpful information. I like that the authors convey their "secrets" via stories since we are much more likely to remember stories than facts and figures. And you will remember this book and all the wisdom it contains.

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  • Posted May 19, 2009

    Real Life Examples -- Fascinating Story

    Many business books deal mostly with theory with a few stories thrown in for illustrations. This book is fascinating in that it is a true story of a successful businessman with all the successes and failures spelled out in full detail. The actual examples of what Steve Savage has accomplished make for very interesting reading and the secrets that those experiences reveal are very useful. Steve Savage is a masterful story teller and a great businessman.

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