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Chapter One—Battle Number One: Win the Mental Battle Chapter Two—Battle Number Two: Come Up with a Workable Ideas Chapter Three—Battle Number Three: Get Strong Support from Family, Friends,
Chapter Four—Battle Number Four: Develop a Strategy That Gives You an Edge Chapter Five—Battle Number Five: Define a Pathway to Profits Chapter Six—Battle Number Six: Generate Enough Cash to Give Yourself a Chapter Seven—Battle Number Seven: Master Your Time Chapter Eight—Battle Number Eight: Get Top Talent on Your Team Chapter Nine—Battle Number Nine: Achieve Quick, Low-Risk Successes to Get Chapter Ten—Battle Number Ten: Keep Going Until The Business Achieves Chapter Eleven—Declare Victory and Create Your Personal Job Escape Action
JAY CONRAD LEVINSON is the author of the best-selling marketing series in history, “Guerrilla Marketing,” plus 58 other business books. His books have sold more than 21 million copies worldwide. His Guerrilla concepts have influenced marketing so much that his books appear in 62 languages and are required reading in MBA programs worldwide.
ANDREW NEITLICH is the founder and director of Solo Revolution (www.solorevolution.com), a unique association of solopreneurs from around the world who are building businesses and living life on their terms. He is also the founder and director of the Center for Executive Coaching (www.centerforexecutivecoaching.com), along with sister organizations The Center for Career Coaching (www.centerforcareercoaching.com) and The Institute for Business Growth (www.instituteforbusinessgrowth.com). These organizations train coaches and aspiring coaches from around the world to work with executives and business owners.