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Guerrilla Marketing Research: Marketing Research Techniques That Can Help Any Business Make More Money
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Shows some signs of wear, and may have some markings on the inside. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!
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0749450894 Like new condition. Absolutely no highlightings or markings inside the books. All covers subject to prior use. (If the book was published with a CD/DVD it will be
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PAPERBACK New 0749450894.
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2007-09-28 Paperback New New Book. Item delivered via UPS in 7-9 business days. Tracking available by request.
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2007 Paperback New
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Overview
Thousands of entrepreneurs and small businesses suffer from not understanding their customers. They don't what they are doing right that causes customers to come to them. And, importantly, they don't know why customers choose to shop a competitor instead. Essentially, they lack a clear understanding of the needs of their customers and prospects which, if exploited, would assuredly grow their business. Often ego or downright stubbornness prevents entrepreneurs or small-business executives from using market research. They think they know the needs of their customers better than the customers themselves. Frequently, they feel that marketing research is too expensive, complex or just won't ...