H. J. Heinz Company, Pennsylvania (Images of America Series)

H. J. Heinz Company, Pennsylvania (Images of America Series)

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by Debbie Foster, Jack Kennedy
     
 

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In 1869, the American diet was a dreary affair. Kitchen staples included bread, potatoes, other root vegetables, and meat. Tomatoes-then called "love apples"-were an exotic fruit. A young 25-year-old Henry J. Heinz helped to change all of that. He established his company based on a single premise: quality. He demonstrated this commitment by bottling his first…  See more details below

Overview


In 1869, the American diet was a dreary affair. Kitchen staples included bread, potatoes, other root vegetables, and meat. Tomatoes-then called "love apples"-were an exotic fruit. A young 25-year-old Henry J. Heinz helped to change all of that. He established his company based on a single premise: quality. He demonstrated this commitment by bottling his first product, grated horseradish, in clear glass jars to showcase its purity. From his hometown near Pittsburgh, Heinz sparked a revolution. A colorful marketing genius, he was a foresighted entrepreneur whose peripatetic travels birthed the global H. J. Heinz Company, which today is the most international of all United States-based food companies. H. J. Heinz Company contains vintage images from the archives of one of America's first industrial photography studios. It captures memorable and creative marketing from the "57 Varieties" to today and features photography of many current initiatives in Heinz's main businesses of ketchup and sauces, meals and snacks, and infant foods. It is a glimpse at one of America's best loved companies and a study in how to "do the common thing uncommonly well."

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Product Details

ISBN-13:
9780738545684
Publisher:
Arcadia Publishing SC
Publication date:
10/28/2006
Series:
Images of America Series
Pages:
127
Sales rank:
661,683
Product dimensions:
6.40(w) x 9.10(h) x 0.50(d)

Meet the Author


Debbie Foster and Jack Kennedy are both veteran Heinz communicators and publicists. Chairman William R. Johnson, only the fifth person to lead the company, authored the introduction. He is also Heinz's president and chief executive officer. A foreword was contributed by Suzanne Junod, Ph.D., historian for the U.S. Food and Drug Administration.

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H. J. Heinz Company, Pennsylvania (Images of America Series) 5 out of 5 based on 0 ratings. 2 reviews.
Anonymous More than 1 year ago
Hmm my room. Cool *decorates it with a leather couch a fluffy chair beanbags two beds lavender walls fluffeh fluffeh rug random posters of 1D Liam Hemsworth Alexander Ludwig A Mockingjay Pin and a picture of herself* taa daa perfect teen room
Anonymous More than 1 year ago
Jghrhe