Hair and Hair Care / Edition 1

Hair and Hair Care / Edition 1

by Dale H. Johnson
     
 

Reviews the chemical and physical properties, care and treatment of hair, including product development. The book discusses ethnic hair, its appropriate management measures and products; emphasizes manufacturing and sales strategies for domestic and international product viability; surveys instrumental methods for product performance evaluation; presents sensory

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Overview

Reviews the chemical and physical properties, care and treatment of hair, including product development. The book discusses ethnic hair, its appropriate management measures and products; emphasizes manufacturing and sales strategies for domestic and international product viability; surveys instrumental methods for product performance evaluation; presents sensory and market research techniques for optimum consumer satisfaction; and more.

Product Details

ISBN-13:
9780824793654
Publisher:
Taylor & Francis
Publication date:
03/07/1997
Series:
Cosmetic Science and Technology Series, #17
Edition description:
New Edition
Pages:
384
Product dimensions:
6.25(w) x 9.25(h) x 1.50(d)

Related Subjects

Table of Contents

Morphology and properties of hair; physical properties of hair; cleansing of hair; conditioning of hair; hair styling/fixative products; hair waving; hair colouring; fragrance for hair care products; ethnic hair care; objective and instrumental methods for evaluation of hair care product efficacy and substantiation of claims; consumer research techniques; international regulations for hair care products.

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