Harvard Business Essentials: Entrepreneur's Toolkit: Tools and Techniques to Launch and Grow Your New Business

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Overview


The New Manager's Guide and Mentor. The Harvard Business Essentials series provides comprehensive advice, personal coaching, background information, and guidance on the most relevant topics in business. Drawing on rich content from Harvard Business School Publishing and other sources, these concise guides are carefully crafted to provide a highly practical resource for readers with all levels of experience and will prove especially valuable for the new manager. To assure quality and accuracy, a specialized content adviser from a world-class business school closely reviews each volume. Whether you are a new manager seeking to expand your skills or a seasoned professional looking to broaden your knowledge base, these solution-oriented books put reliable answers at your fingertips.
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Product Details

  • ISBN-13: 9781591394365
  • Publisher: Harvard Business Review Press
  • Publication date: 12/28/2004
  • Series: Harvard Business Essentials
  • Pages: 258
  • Sales rank: 267,444
  • Product dimensions: 6.10 (w) x 10.60 (h) x 0.77 (d)

Table of Contents

1 Self-diagnosis : do you have the right stuff to start a business? 1
2 Finding and evaluating the opportunity : is it real and large enough? 11
3 Organizing the enterprise : which form is best for you? 31
4 Building a business model and strategy : how they work together 47
5 Writing a business plan : the basics 63
6 Financing the business : where's the money? 87
7 Angels and venture capitalists : for serious outside equity 111
8 Going public : adventures in the capital markets 129
9 Enterprise growth : the challenge to managemet 143
10 Keeping the entrepreneurial spirit alive : the ultimate challenge of success 163
11 Harvest time : reaping what you've sown 177
App. A Understanding financial statements 191
App. B Breakeven analysis 207
App. C Valuation concepts 211
App. D Online help when you need it 223
App. E Rule 144 227
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