High Impact Speeches: How to Write and Deliver Words That Move Minds

Overview

Crafting good speeches has become an essential business skill and a component of any successful career. There are many skills involved in speaking well, but you also need to know how to choose and organise words for maximum effect. This text brings all this information together.
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Overview

Crafting good speeches has become an essential business skill and a component of any successful career. There are many skills involved in speaking well, but you also need to know how to choose and organise words for maximum effect. This text brings all this information together.
Read More Show Less

Product Details

  • ISBN-13: 9780273662020
  • Publisher: Financial Times Management
  • Publication date: 12/31/2002
  • Pages: 256
  • Product dimensions: 6.14 (w) x 9.08 (h) x 0.55 (d)

Table of Contents

Introduction: 'I'm making a speech!'
1 Do I have to?: When to accept an invitation to speak 1
2 What you must research: Your essential subjects - the venue and the audience 9
3 I came here for a result: Planning the right impact 15
4 Speech architecture: Planning the right structure 23
5 Writing it down - talking it out: Preparing a full text 41
6 Tricks and techniques - simple speech and weird words: Create effects by changing styles of language 47
7 Tricks and techniques - getting familiar with your audience: How to make things clear 57
8 Tricks and techniques - variety and vitality: How to add colour, rhythm, pace and emotion 63
9 Tricks and techniques - perswaysion: How to win over neutrals, doubters and enemies 83
10 The final edit: Removing the barriers against impact 103
11 Rehearse, and again I say, rehearse: Effective rehearsal, alone and with others 113
12 Delivery: Fighting nerves, standing tall, speaking well, coping with disasters 125
13 Vision on: The use and abuse of visual aids 139
14 Speaking to the world: Using the media, publishing your speech 151
App Some high impact speeches, and what makes them work from Queen Elizabeth I (1601) to the chairman of a management consultancy (2001) 159
Index 187
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