How Creativity is Changing China [NOOK Book]

Overview

The question Professor Li Wuwei investigates is not 'whether' creativity is changing China - but 'how' creativity is changing China. The outcome will have a profound impact on how China develops and its economic role in the world.


Creative industries maintain and protect historical and cultural heritage, improve cultural capital, and foster communities as well as individual creativity. This leads to the improvement of cultural assets of cities, the establishment of city brands...

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How Creativity is Changing China

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Overview

The question Professor Li Wuwei investigates is not 'whether' creativity is changing China - but 'how' creativity is changing China. The outcome will have a profound impact on how China develops and its economic role in the world.


Creative industries maintain and protect historical and cultural heritage, improve cultural capital, and foster communities as well as individual creativity. This leads to the improvement of cultural assets of cities, the establishment of city brands and identity, the promotion of the creative economy, and overall economic and social development. In this context, creativity is changing China forever.

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Product Details

  • ISBN-13: 9781849666589
  • Publisher: Bloomsbury USA
  • Publication date: 9/30/2011
  • Sold by: Barnes & Noble
  • Format: eBook
  • Edition number: 1
  • Pages: 160
  • File size: 2 MB

Meet the Author

Li Wuwei is vice chairman of the national committee of the Chinese people's political consultative conference, chairman of Shanghai Creative Industries Association, Director of Research Center for Creative Industries, Shanghai Academy of Social Sciences center. Michael Keane is a leading authority on China's creative industries. He is author of Created in China: the Great New Leap Forward and China's New Creative Clusters: Governance, Human Capital and Investment. He is a principal research fellow at the Australian Research Council Centre of Excellence for Creative Industries and Innovation at the Queensland University of Technology in Brisbane, Australia.
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Table of Contents


Table of contents





Acknowledgements 1





Foreword: John Howkins 2





Preface 4





Editor's Introduction 8





Introduction 8





Chapter One 8

1.1 China's Creativity on the World Stage 37

1.2 Made in China 38

1.3 Created in China 41

1.4 Creative Economy 41

1.5 Creative Industries in China 43

1.6 The Age of 3G 44

1.7 China's Creative Enterprises 46

1.8 The Smile Curve 50

1.9 Cultural Productivity 53

1.10 Industrial Competititveness 53

1.11 Soft Power 55





Chapter Two: Transformation of China's Economy 57

2.1 The Issue 57

2.2 Creative industries under the economic crisis 58

2.3 Creativity and Innovation 61

2.4 Intellectual Property (IP) 62

2.5 Risks and Benefits 63

2.6 The phenomenon of Shanzhai 66

2.7 Innovative Nation 68

2.8 The Way of Economic Growth 69

2.9 Industries without Boundaries 72

2.10 Transformation of Economic Development Mode 74

2.11 Policy Suggestions 79





Chapter Three: Changing Development Concepts 82

3.1Intergrated Development 83

3.2 Beyond Cultural Industries 84

3.3 Creative Industries vs. Traditional Industries 85

3.4 Concept of Value Innovation 87

3.5 Concept of people-oriented development 92

3.6 From the object resources to the subject resources 94

3.7 From working hard to working happily 96

3.8 Creative Talents 98





Chapter Four: Changing the Approach to Value Creation 104

4.1 The Value System of Creative Industries 106

4.2 The Value Adding of Creativity 108

4.3 From Cultural Resources to Business Resources 109

4.4 Creative Tourism 110

4.5 The Creation of Future Cultural Heritage 111

4.6 Expanding the 'Spatial Chain': Cross-regional Joint Development 115

4.7 Shaolin Culture and Innovation of Performing Arts 116

4.8 Creative agriculture 117





Chapter Five: The Creative City 120

5.1 Urban Revitalization 120

5.2 The Cultural Context of the City 122

5.3 The City Brand 123

5.4 The Structure of Urban Space 124

5.5 Creative Clusters 127

5.6 Opportunities for Creative Industries in Urban Transformation 134

5.7 Promotion of Sustainable Development of Urban Economy 135

5.8 Creativity in China 135





Chapter Six: Toward a Creative Society 145

6.1 The Evolution of Creative Communities 145

6.2 The Creative Communit 149

6.3 The Creative Society 156

6.4 Tolerance 160

6.5 Social capital 163

6.6 Gross National Happiness (GNH) 167

6.7 Lifestyle 168

6.8 Quality of life 170

6.9 Employment 171





References 173





Index
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