How I Swept My Way to the Top: The Don Aslett Story

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Product Details

  • ISBN-13: 9780937750346
  • Publisher: Marsh Creek Press
  • Publication date: 2/1/2008
  • Pages: 570
  • Product dimensions: 7.00 (w) x 10.00 (h) x 1.62 (d)

Table of Contents


Foreword   Carol Cartaino     2
Introduction     5
Growing up in the Gem State: Don's birth and early life, in a close family, and beautiful setting     12
Grade School Glories: Big discoveries in small schools, and Don's first business ventures     34
Land of Our Own at Last: Happy days in high school, and on a ranch in the desert     46
Off to ISU: Dad's Dream: Don starts college, and finds love, and a new spiritual commitment     66
Varsity is Born!: The beginning of a cleaning empire, and of life with a wonderful woman     80
Destiny Rings!: A new family, big new business client, and new challenges     100
Finding Paradise: The Asletts find the home of their dreams, while Don teaches high school and builds Varsity     126
A Full-Time Company at Last!: A full-time cleaning business now, and fuller-than-ever schedule     144
The Sun Valley Years: Five years at the world's finest resort     166
Spreading Through the West: Varsity begins its national expansion with five more Western states     192
Sales Call on a Grand Scale: My Phone Company Seminars: Teaching and reaching the world's largest company     204
The Heart of It All: Family and Community: Keeping the home fires burning while business was booming     222
From Down Home to Downtown: Plunging into diversity with a broader baseof cleaning operations     244
Downers and Delights of Janitordom: Dealing with the drawbacks of, and dramatizing, the life of a cleaner     268
Inc. to Ink: My Life as a Writer: Don's first love, and second profession     294
Cleaning as Entertainment: Taking cleaning instruction from the page to the stage     332
Book Touring and Promotion: The "Glamour" of Authorship: Book marketing... a marathon of madness     356
Lights, Camera, Action: My Experiences with the Media: Being on TV instead of in front of it!     370
And Now a Word from Our Sponsor...: Adventures in spokesmanship for cleaning products     404
The Four-Million Mile Club: My Life in Travel: Everyplace is a long way from Idaho!     420
Widening Ripples: Varsity Grows Up and Branches Out: Don's ever-expanding business ventures, in cleaning and much more     438
Coming Full Circle: The Shifting Kaleidoscope: Changes in Don's life, family, and outlook with time     458
Building Net Worth: Thoughts on Money and Charity: Reflections on finances, and on being "my brother's keeper"     482
Our Senior Mission: Adventures in the Land of No "R's": Don and Barbara go to Boston on the Lord's business     494
No Magic or Midas Touch: "Secrets" of an Entrepreneur: Don's business skills and secrets     512
What Now? Looking Back, and Forward: The latest developments, and Don's master plan-he's still warming up!     526
Answering the Most Often-Asked Questions: Your chance to interview Don!     542
Index     556
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