How It's Done: An Invitation to Social Research / Edition 3

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PAPERBACK New 0495093386 New book. STUDENT US EDITION. Packaged carefully. Ships IMMEDIATELY with tracking number. Excellent Customer Service. All Orders Backed by Hassle-Free ... Returns. Read more Show Less

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How It's Done is the realistic, fascinating book that helps you practice and think just as a social researcher would. This updated new edition guides you through the stages of social research—from selecting a researchable question and designing a study to selecting the best method of data analysis for a particular study—and it prepares you for the ethical issues and problems you may face along the way. Focal Research essays in every chapter take you 'behind the scenes' and involve you in real research articles written by actual researchers, such as: "Studying Women with HIV/AIDS: Ethical Concerns and Researcher Responsibilities." "Inventing Adulthoods: A Qualitative Longitudinal Study of Youth Transitions." "Two Steps Forward, One Step Back: The Presence of Female Characters and Gender Stereotyping in Award-Winning Pictures Books Between the 1930s and the 1960s."

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Editorial Reviews

From the Publisher
Ronda Priest, University of Southern Indiana; "I find the writing style extremely accessible to junior/senior level college students." "I really like the Stop & Think exercises. They easily transfer to discussion & possible exam questions for class." "A well written compact text that is full of real-life research examples. I would recommended this to a new faculty who is just starting out teaching the research methods course."

Dennis Downey, University of Utah; "I adopted How It's Done because it is well-written and concise. I found it to be written in a very straightforward and accessible style. Students have no problem following it and understanding the ideas presented. In part, that is because I think it is pitched at the right level; that is, it does not get bogged down in side issues or non-fundamentals that will only distract students." "I think the authors have done a good job of illustrating the various research methods through their "Focal Research" sections. They did a great job of choosing research segments." "I like and use the focus research sections extensively. For each chapter, I spend significant time discussing the focal research sections with students." "I would describe it as a concise and well-written presentation of the fundamentals of research methods. I can highly recommend it as a very sold basic text."

Scott Myers, Montana State University; "I was very pleased with the tone and writing style of this text. It did a great job of juggling formality and informality, and I'm sure that students respond positively to this text." "Stop & think- Great! Perfect for class discussions."

John Mitrano, Central Connecticut State University; "I am impressed by the folksy language and tone the authors use throughout the text-very accessible without being condescending." "In general, a well-written, comprehensive methods text that introduces students to the basics of social research and the research process."

This textbook covers the basics of social research, with attention to its uses, the theory behind it, ethics, and procedures. Chapters discuss each step of the research process, from topic selection to analysis. Case studies, experiments, questionnaires, structured interviews, and observation are all discussed. Appendices include a writing guide, a random number table, questionnaires, and a code of ethics. Adler and Clark teach at Rhode Island College. Annotation c. Book News, Inc., Portland, OR (
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Product Details

  • ISBN-13: 9780495093381
  • Publisher: Cengage Learning
  • Publication date: 1/3/2007
  • Edition description: REV
  • Edition number: 3
  • Pages: 600
  • Product dimensions: 7.40 (w) x 9.20 (h) x 1.00 (d)

Meet the Author

Emily Stier Adler is Professor Emeritus of Sociology at Rhode Island College, where she taught for thirty-eight years. She has been a research consultant in a number of settings and the director of Women's Studies at the college. Her published work includes a number of articles on marriage, teenage pregnancy, adolescence, and political life and the book (with co-author J. Stanley Lemons), THE ELECT: RHODE ISLAND'S WOMEN LEGISLATORS. Her current research interest is the transition to retirement. She received her Ph.D. in Sociology from Tufts University.

Roger Clark is Professor of Sociology at Rhode Island College, where he has taught for twenty-nine years. He has published sixty-six research articles and book chapters to date. He received his Ph.D. in Sociology from Brown University.

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Table of Contents

1. The Uses of Social Research. 2. The Relationship Between Theory and Research. 3. Ethics and Social Research. 4. Selecting Researchable Topics and Questions. 5. Sampling. 6. Measurement. 7. Cross-sectional, Longitudinal, and Case Study Designs. 8. Experimental Research. 9. Questionnaires and Structured Interviews. 10. Qualitative Interviewing. 11. Observational Techniques. 12. Using Available Data. 13. Content Analysis and Comparing Methods. 14. Applied Social Research. 15. Quantitative and Qualitative Data Analysis. Appendixes. A. Writing the Research Report. B. Random Number Table. C. Checklist for Preparing a Research Proposal. Glossary. References.

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