How It's Done: An Invitation to Social Research (With Infotrac) / Edition 2

How It's Done: An Invitation to Social Research (With Infotrac) / Edition 2

by Emily Stier Adler, Roger Clark
     
 

ISBN-10: 0534588069

ISBN-13: 9780534588069

Pub. Date: 07/28/2002

Publisher: Cengage Learning

This text provides balanced coverage of quantitative and qualitative methods of social research with a unique "behind the scenes" approach: chapters are built upon focal research pieces and excerpts from real research projects, and present the insights and perspectives of workers conducting real-world research. The text guides students through the many stages

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Overview

This text provides balanced coverage of quantitative and qualitative methods of social research with a unique "behind the scenes" approach: chapters are built upon focal research pieces and excerpts from real research projects, and present the insights and perspectives of workers conducting real-world research. The text guides students through the many stages of social research—from selecting a researchable question and designing a study to selecting the best method of data analysis for a particular study—and prepares them for the ethical issues and problems that they may face along the way.

Product Details

ISBN-13:
9780534588069
Publisher:
Cengage Learning
Publication date:
07/28/2002
Pages:
600
Product dimensions:
7.09(w) x 8.66(h) x (d)

Table of Contents

1The Uses of Social Research1
2Theory and Research21
3Ethics and Social Research39
4Selecting Researchable Topics and Questions69
5Sampling103
6Measurement137
7Cross-Sectional, Longitudinal, and Case Study Designs167
8Experimental Research197
9Questionnaires and Structured Interviews229
10Qualitative Interviewing265
11Observational Techniques307
12Using Available Data345
13Content Analysis377
14Applied Social Research401
15Quantitative Data Analysis453
16Qualitative Data Analysis493
Appendixes
Glossary547
References555
Index575

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