How to Be a Successful Internet Consultant

How to Be a Successful Internet Consultant

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by Jessica Keyes
     
 

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Advances in Internet and Web technologies mean businesses large and small are ready to take their online identities to the next level. Many of these companies have dispensed with their in-house Internet staffs in favor of more flexible arrangements with freelancers, creating unprecedented opportunities for savvy Internet consultants. Knowing that your potential… See more details below

Overview

Advances in Internet and Web technologies mean businesses large and small are ready to take their online identities to the next level. Many of these companies have dispensed with their in-house Internet staffs in favor of more flexible arrangements with freelancers, creating unprecedented opportunities for savvy Internet consultants. Knowing that your potential clients are being inundated with solicitations from your competitors, how do you make sure that you are the one they call?

Being up on the latest technology is important, but it's not enough to land the choice assignments. Web consultants now have to be well-rounded, well-informed professionals, with both technical smarts and sound business skills. How to Be a Successful Internet Consultant cuts right to the chase on both fronts, covering almost 80 individual issues that every 'Net professional needs to know.

Editorial Reviews

Booknews
Technical and business aspects of Internet consulting are addressed in this book offering advice and instructions on incorporating, financing, and marketing an Internet consulting business, and tips on drawing up a business plan and creating marketing literature. There is also ample material on technical aspects such as choosing an ISP, coding techniques, database handling, and e-commerce. Thirty pages of templates offer shortcuts for creating items such as sales letters, press releases, agreements, and cold-calling scripts. Keyes is president of a technology consulting firm and professor of computer science at Fairleigh Dickinson University. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Product Details

ISBN-13:
9780070345317
Publisher:
McGraw-Hill Professional Publishing
Publication date:
12/04/1996
Pages:
435
Product dimensions:
5.95(w) x 8.96(h) x 1.18(d)

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