How to Get Ideas

by Jack Foster, Johnny Heller (Read by)

Overview

First, How to Get Ideas shows you how to condition your mind to become "idea-prone," utilize your sense of humor, visualize your goals, rethink your thinking, and conquer your fear of rejection. Then, it gives you a proven technique for producing ideas on demand. This expanded edition of the bestselling classic is even more inspiring than the first, with new examples, stories, and quotations; and new chapters on turning failures to your advantage, and enlisting the aid of your friends to create a rich, idea-inducing environment.

Product Details

ISBN-13:	9781531885946
Publisher:	Brilliance Audio
Publication date:	10/25/2016
Edition description:	Unabridged
Product dimensions:	5.30(w) x 6.70(h) x 0.40(d)

About the Author

Jack Foster spent 35 years working in the creative departments of major advertising agencies; the first ten as a writer, the last 25 as a creative director. He won dozens of advertising awards, including being named “Creative Person of the Year” by the Los Angeles Creative Club.

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Introduction
(Continues…)

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Excerpted from "How to Get Ideas"
by .
Copyright © 2007 Jack Foster.
Excerpted by permission of Berrett-Koehler Publishers.
All rights reserved. No part of this excerpt may be reproduced or reprinted without permission in writing from the publisher.
Excerpts are provided by Dial-A-Book Inc. solely for the personal use of visitors to this web site.

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Table of Contents

Preface     ix
Acknowledgments     xiii
Introduction: What Is an Idea?     1
Ten Ways to idea-Condition Your Mind     12
Have Fun     15
Be More Like a Child     25
Become Idea-Prone     35
Visualize Success     51
Rejoice in Failure     59
Get More Inputs     67
Screw Up Your Courage     83
Team Up with Energy     93
Rethink Your Thinking     101
Learn How to Combine     117
A Five-Step Method for Producing ideas     129
Define the Problem     131
Gather the Information     145
Search for the Idea     157
Forget about It     165
Put the Idea into Action     173
Notes     185
Index     199
About the Author     211
About the Illustrator     213