How to License Your Million Dollar Idea: Cash In On Your Inventions, New Product Ideas, Software, Web Business Ideas, And More

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More About This Book

Overview

The classic guide to cashing in on your million-dollar idea

Whether you've invented a great new product, or you have an idea for an app, an online business, or a reality show, How to License Your Million Dollar Idea delivers the information you need to snag a great licensing deal. Now in its third edition, this book has become the go-to source for budding inventors and entrepreneurs who have great ideas and want to cash in on them without putting themselves in financial risk. Licensing is the way to make that happen and this book explains exactly how it's done.

You'll get tested advice on how to protect your ideas and find a licensee for new products, apps, TV game shows, websites, software, and more. You'll also learn how to develop your creative thinking skills and objectively evaluate your ideas.

  • Explains how to protect your new idea with or without patents and copyrights
  • Directs you in finding the perfect person at the right company and on how to prepare a presentation that gets you to a "yes"
  • Reviews sample licensing contracts to help you understand what your creativity and achievement entitles you to

You'll also read accounts from profitable inventors on their own goof-ups and brilliant moves along their paths to success.

Product Details

  • ISBN-13: 9781118022429
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 8/30/2011
  • Edition number: 3
  • Pages: 225
  • Sales rank: 195,176
  • Product dimensions: 8.50 (w) x 10.80 (h) x 0.50 (d)

Meet the Author

Harvey Reese has created and successfully licensed more than 100 of his own commercial ideas, including a wildly successful line of inflatable furniture.??He is the former president of several manufacturing, importing, anddistribution companies, and regularly contributes to Inventor's Digest magazine.??He teaches industrial design and marketing at Philadelphia's Art Institute, and acts as a licensing agent for the works of other inventors and idea people.

Table of Contents

PREFACE vii

INTRODUCTION 1

Whether you’ve invented a great new product or have an idea for a TV game show, a new web business, or a software program, read on to learn the steps to a great licensing deal.

CHAPTER 1. CREATING THE IDEA 5

The Need for Need-Driven Products

All ideas have to start somewhere. In this chapter you will learn to read the signposts that will send your brain merrily along the yellow brick road and not into some dark dead-end.

CHAPTER 2. HOW TO RESEARCH AND EVALUATE YOUR NEW IDEA 21

How to make sure that your wonderful new idea is really as brilliant and original as your friends and relatives tell you it is.

CHAPTER 3. THE END OF THE FREE RIDE 39

All About Patents and the Lawyers Who Are Happy to Sell You One

All about protecting your new idea with or without patents and copyrights, and the lawyers and charlatans you’ll meet along the way.

CHAPTER 4. IT’S TIME TO SWING INTO ACTION (THE DEVIL IS IN THE DETAILS) 63

How to Prepare Your Presentation Material in a Way That Will Knock Their Socks Off

A professional looking presentation will earn respect for you and for your idea. Taking the time to do it right is an investment worth making.

CHAPTER 5. LET’S START THE SHOW! 75

Locating the company or person who’s waiting to hear your brilliant idea and shower you with riches for it.

CHAPTER 6. WHAT TO SAY AND HOW TO PLAY 95

Landing the Perfect Appointment with the Perfect Person at the Perfect Company

This is an eyeball-to-eyeball business, so here’s how to avoid the underlings and clerks and get yourself in front of the person who can say “yes.”

CHAPTER 7. GETTING TO “YES” 113

Simple and Easy Steps to Successfully Present Your New Invention or Idea

What to say and what to do to present your new idea in the kind of impressive and persuasive way to achieve the results you’re aiming for.

CHAPTER 8. REAPING THE HARVEST 133

Examining the kind of contract that will earn you all the rewards that your creativity entitles you to.

CHAPTER 9. LISTENING TO SUCCESSFUL INVENTORS 163

What to do and what to avoid—some of the goof-ups, bloopers, boners, and brilliant moves that some moneymaker inventors want you to know about.

CONCLUSION 169

APPENDIX 175

INDEX 223

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Sort by: Showing all of 3 Customer Reviews

  • Anonymous

    Posted August 3, 2002

    Sane, sensible and honest.

    Harvey Reese gives excellent and straightforward advice on what I used to think was an awesomely complex topic. Structurally, the book is well organized, simple to follow and written in language anyone can understand. His style is intelligent and interspersed with humor, examples, and concrete information. He not only details the steps, (he loves lists) he also tells the reader what to avoid and why. And he addresses the human issues. He talks about frustration, disappointment, commitment. Reese demystifies the legal mumbo-jumbo and makes the subject of licensing understandable to anyone. I¿ve read hundreds of ¿how-tos¿ in the business genre, many that vastly oversimplify difficult subjects. This one tells it all ¿ the good, the bad and the ridiculous. Ultimately, it is believable. Reese¿s book is an outstanding and inspiring resource for anyone with ideas.

    1 out of 1 people found this review helpful.

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.

  • Anonymous

    Posted September 15, 2008

    Not really helpful

    Writer was very self absorbed with constant references to his web site to steer readers for licensing help. However he does not mention he charges a hefty fee to conduct such reviews. Much of book contains common sense topics that most readers would know on their own. Other books have been much more helpful in the licensing arena than I found with this one.

    0 out of 1 people found this review helpful.

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  • Anonymous

    Posted February 9, 2010

    No text was provided for this review.

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