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How to List and Sell Real Estate: Executing New Basics for Higher Profits / Edition 3

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Overview


This best-selling real estate book delivers the proven formula for creating a fast-track career and higher profits in real estate. Discover the trade secrets to building lifelong customers and gaining market share from the first-hand experience of one of real estate's most highly regarded professionals. In her dynamic style, Danielle explains how technology will not replace the value of an agent but, instead, has increased the demand for personalized selling. Seize the opportunity to set in motion these NEW basics to your success in real estate.
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Product Details

  • ISBN-13: 9780324187762
  • Publisher: Cengage Learning
  • Publication date: 9/30/2002
  • Edition description: BK&CDR
  • Edition number: 3
  • Pages: 568
  • Product dimensions: 7.66 (w) x 9.62 (h) x 1.18 (d)

Meet the Author

Danielle Kennedy is a real estate sales legend in her own right. By the fourth year of her career, she closed on 105 homes, while raising five children. She kept this record for 10 years. Then she met the broker-owner challenge, managing three highly successful real estate offices and capturing 30% of the market share. Now, Kennedy is the president/owner of Danielle Kennedy Productions and a renowned motivational speaker and author of several sales books. She has spoken in every state in the U.S. and in England, Ireland, South Africa and Australia to more the 1,500 corporations such as Merrill Lynch, Coldwell Banker and Century 21. She has made numerous television and radio appearances and has been profiled in publications such as The Los Angles Times, Vogue, and Cosmopolitan. She is one of only a few women inducted into the Sales and Marketing Executives International Hall of Fame.

Warren Jamison is a writer lecturer and former real estate agent. He authored, co-authored or edited more than 30 books. He is a member of the Authors Guild and the American Society of Journalists and Authors.

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Table of Contents


1. Executing The New Basics For Bigger Profits: High Speed Breakaway. 2. High Speed Delivery For the 21st Century Consumer: The Quick-Speak Concept. 3. Build Money-Making Skills Fast with Hyperlearn and the Latest Techno Tools. 4. Confront Old Pro-And Win! 5. The Best Fizzbo System On The Planet: Flipping Fizzbos into your Fold. 6. Epidemic Selling: Sow that Farm and Reap, and Reap, and Reap. 7. On-line or Off-line: Danny Kennedy's 12-Month Farming Almanac. 8. Global Prospecting. 9. Open House Bonanzas. 10. Any Time is Up-Time. 11. Impact Listing: How Listings are Won and Sellers are served By World Class Salespeople. 12. Servicing Listings Fast. 13. High Tech Promotion And The Personal Touch. 14. The Subtle Learnable Art of Capturing Customers. 15. Cut-To-the-Chase Qualifying. 16. Virtual Touring, In-Person Showings-And Finalizing the Sale. 17. Closing the Golden Nuggets Before They Turn to Lead. 18. Negotiating For A Lifetime Customer. 19. Fallout Avoidance. 20. A 100% Referral Business. 21. Time Planning With or Without Paper. 22. Self-Organization. 23. Prepare and Perform-Or Pass Out. 24. Money-Making Forms and Checklists. 25. Dead Cats, Weeds, and Holes in the Wall. 26. Every Day is A Birth Day. 27. Leading Team Players to Success and Profitability. 28 Break Loose And Fly! Glossary. The Breakaway Schedule.
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  • Posted November 18, 2009

    I loved this book and HIGHLY recommend it to all real estate agents!!

    I am a full-time real estate agent in the South Bay Beach Cities area of Southern California and have been in the business for a while, but I needed a quick resource and a new perspective to motivate me and give me some great, new ideas. This book delivered all that and much more.
    Danielle is a fabulous writer and very specific and hands-on in her approach to the business. She explains everything in detail and shares her "war stories" with the reader which are fun and very informative to her reader. She has had a long and very successful career, and we are lucky to have her share her secrets with all of us. Her website is also very informative and helpful, too.

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