How to Make Money in the Printing Business: A Book for Master Printers Who Realize That There Is a Practical Side to the Art, and Who Desire to Know the Surest Methods of Making Profits (Classic Reprint)by Paul Nathan
There are in existence about two thousand different books pertaining to printing and typography, and perhaps as many more that are partly devoted to these subjects.
Excerpt from How to Make Money in the Printing Business: A Book for Master Printers Who Realize That There Is a Practical Side to the Art, and Who Desire to Know the Surest Methods of Making Profits
There are in existence about two thousand different books pertaining to printing and typography, and perhaps as many more that are partly devoted to these subjects. Of this large number, only a bare half dozen treat of the business management of a printing office, and its successful operation for the purpose of yielding that profit for which men do business. In the half dozen there is not a total of a hundred pages directed toward the theme of the present work. It seems to me that this is sufficient excuse for bringing this book before the printing trade. For years the cry has gone up from the followers of Guttenberg that there is no money in the printing business, that competition takes all the margin out of the work, and that the cost for renewal of plants has eaten up the profits.
Personally, I have found that the printing business yielded satisfactory profits, as much as one could expect in a strictly competitive business, and in every city there are men who have made money in this trade; yet the diversity of opinion as to profitable methods, and the confusion of ideas as to the cost of producing printing, has led me to the conclusion that there is imperative need of an exchange of views for the better education of the trade. There are plenty of books on the history of the art, and a large number exhibiting ornamental printing and the methods of its production, but the practical financial side has been very much neglected.
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