How to Read a Financial Report: Wringing Vital Signs Out of the Numbers

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More About This Book

Overview

How to Read a Financial Report Seventh Edition

Financial reports provide vital information to investors, lenders, and managers. Yet, the financial statements in a financial report seem to be written in a foreign language that only accountants can understand. This Seventh Edition of How to Read a Financial Report breaks through the language barrier, clears away the fog, and offers a plain-English user's guide to financial reports. The book helps you get a sure-handed grip on the profit, cash flow, and financial condition of any business.

Here's what's new in the Seventh Edition:

  • Discussion of the transition to international accounting and financial reporting standards
  • A streamlined centerpiece exhibit used throughout the book to explain connections between the three financial statements
  • An integrated section on analyzing profit, cash flow, and solvency for investors, lenders, and managers (now Part Two in this edition)
  • Reflection on financial reporting and auditing in the post-Enron era

"What distinguishes Tracy's efforts from other manuals is an innovative structure that visually ties together elements of the balance sheet and income statement by tracing where and how a line item in one affects an entry in another."
—Inc.

"An excellent job of showing how to separate the wheat from the chaff without choking in the process."
—The Miami Herald

"A wonderful book organized logically and written clearly. For a Fool to be an effective investor, she has to know her way around a financial statement. This book will help you develop that skill. It's the clearest presentation of many accounting concepts that this Fool has seen."
—Selena Maranjian, The Motley Fool

This indispensable key to extracting useful information from financial reports allows non-CPAs to make sense of balance sheets, income statements, and cash flow statements, and shows what these mean in relation to each other. Also covers tax reform, depreciation methods, spotting fraudulent reporting, and recent FASB rulings.

Product Details

  • ISBN-13: 9780470405307
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 5/4/2009
  • Edition number: 7
  • Pages: 216
  • Sales rank: 82,464
  • Series: Wiley Global Finance Executive Select Series
  • Product dimensions: 9.90 (w) x 6.70 (h) x 0.70 (d)

Meet the Author

John A. Tracey (Boulder, CO) is a professor of accounting at the University of Colorado at Boulder. He is also the author of The Fast Forward MBA In Finance.

Table of Contents

1 Starting with Cash Flows 1
2 Introducing the Balance Sheet and Income Statement 7
3 Profit Isn't Everything 17
4 Sales Revenue and Accounts Receivable 27
5 Cost of Goods Sold Expense and Inventory 33
6 Inventory and Accounts Payable 39
7 Operating Expenses and Accounts Payable 43
8 Operating Expenses and Prepaid Expenses 47
9 Long-Term Operating Assets: Depreciation and Amortization Expense 51
10 Accruing Unpaid Operating Expenses and Interest Expense 61
11 Income Tax Expense and Income Tax Payable 67
12 Net Income and Retained Earnings; Earnings per Share (EPS) 71
13 Cash Flow from Profit and Loss 77
14 Cash Flows from Investing and Financing Activities 85
15 Growth, Decline, and Cash Flow 89
16 Footnotes - The Fine Print in Financial Reports 101
17 CPAs, Audits, and Audit Failures 109
18 Choosing Accounting Methods and Quality of Earnings 125
19 Making and Changing Accounting Standards 133
20 Cost of Goods Sold Conundrum 147
21 Depreciation Dilemmas 159
22 Ratios for Creditors and Investors 167
23 A Look Inside Management Accounting 181
24 A Few Parting Comments 191
Index 201
Customer Reviews
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  • Posted April 6, 2009

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    Superb guide

    Taking the time to learn the basics of reading corporate financial statements can help you become more informed about your investments, your job and your business decisions. John A. Tracy provides a clearly written guide to core financial reports. He shows you how they fit together and why they matter. You will gain confidence as you work through the concepts he explains and begin to use what you learn to dig into the financials of familiar companies. In the hands of a lesser teacher than Tracy, these concepts could be confusing. In fact, the whole discussion could become a powerful soporific that descends on your mind like a fog. Instead, this book makes it interesting and clear. Everyone needs some financial awareness. getAbstract believes that this valuable introduction is a good starting point for learning to read real business data. New managers may find that Tracy opens a door and invites you to come into a room that was previously locked.

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  • Anonymous

    Posted June 5, 2008

    Excellent Overview

    I used this book as a text for a short course on understanding financial statements for an investment club. The material was well received and as we discussed the topics I think everyone left with a better understanding of the numbers and what they mean. The book is not complicated it is an easy read and explains basic concepts very well. I highly recommend it.

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