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Online marketplaces like Etsy have opened up a new world for crafters who want to make money from their work, and UK-based Jayne, whose aesthetic is part English country house, part "put a bird on it" quirk, enlists the help of a number of successful craft entrepreneurs for this collection of tips for making a living selling creations. Though the title is presented as a book on showing and selling crafts, it comes across as more of a lifestyle manual, with cutesy projects taking the place of practical advice. Some of Jayne's suggestions are a little odd—does it really matter if you cover your storage boxes with floral wallpaper, or if the chair you sit in to work is "stylish"?—but her tips on branding will be helpful to those who are new to marketing their wares. Those who have already mastered the basics and are looking to take their fledgling businesses to the next level may prefer Kari Chapin's Grow Your Handmade Business, which focuses less on making your workspace pretty and more on selling handmade goods as a livelihood. VERDICT Crafters who are just starting out may find some handy tips here, but only if they're willing to wade through all the style-related fluff to find the nuggets of wisdom.