How to Win Friends and Influence People in the Digital Age

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Overview


AN UP-TO-THE -MINUTE ADAPTATI ON OF DALE CARNEGIE ’S TI MELE SS PRESCRIPTI ONS FOR THE DIGITAL AGE

DALE CARNEGIE’s commonsense approach to communicating has endured for a century, touching millions and millions of readers. The only diploma that hangs in Warren Buffett’s office is his certificate from Dale Carnegie Training. Lee Iacocca credits Carnegie for giving him the courage to speak in public. Dilbert creator Scott Adams called Carnegie’s...

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How to Win Friends and Influence People in the Digital Age

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Overview


AN UP-TO-THE -MINUTE ADAPTATI ON OF DALE CARNEGIE ’S TI MELE SS PRESCRIPTI ONS FOR THE DIGITAL AGE

DALE CARNEGIE’s commonsense approach to communicating has endured for a century, touching millions and millions of readers. The only diploma that hangs in Warren Buffett’s office is his certificate from Dale Carnegie Training. Lee Iacocca credits Carnegie for giving him the courage to speak in public. Dilbert creator Scott Adams called Carnegie’s teachings “life-changing.”

In today’s world, where more and more of our communication takes place across wires and screens, Carnegie’s lessons have not only lasted but become all the more critical. Though he never could have predicted technology’s trajectory, Carnegie proves a wise and helpful teacher in this digital landscape. To demonstrate the many ways his lessons remain relevant, Dale Carnegie & Associates, Inc., has reimagined his prescriptions and his advice for this difficult digital age. We may communicate today with different tools and with greater speed, but Carnegie’s advice on how to communicate, lead, and work efficiently remains priceless across the ages.

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Editorial Reviews

From Barnes & Noble

Making yourself visible on the horizon of what seems like an endless digital sea sounds hopeless, but learning to personalize yourself is easier than it seems. Dale Carnegie's How to Win Friends & Influence People has been casting its empowering spell since 1936, bringing self-confidence to tens of millions of readers. This edition not only celebrates the 75th anniversary of that resilient bestseller; it also reshapes Carnegie's concept within the context of this age of social networking. An old chestnut that proves relevant to a new age.

Library Journal
Although it's been 75 years since Carnegie's landmark How To Win Friends and Influence People was published, his approach to communication is still relevant today. According to the Dale Carnegie & Associates organization, the hyperfrequency and speed of interactions make it crucially important to get one's message right the first time. Readers are advised to consider the listener before speaking and to avoid criticism, condemnation, and complaint. Integrity is essential, and it's important for one to admit wrong-doing or wrong speaking. This updated book offers easy-to-employ strategies for lasting, productive progress in conversations as well as collaborations in business or personal life. A winner for individuals and libraries alike. [See Prepub Alert, 4/25/11.]
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Product Details

  • ISBN-13: 9781451612578
  • Publisher: Simon & Schuster
  • Publication date: 10/4/2011
  • Pages: 272
  • Product dimensions: 5.82 (w) x 8.68 (h) x 0.96 (d)

Meet the Author

Dale Carnegie passed away in 1955 but his voice lives on. Since the 1936 publication of his first book, How to Win Friends and Influence People, he has touched millions of readers.

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Table of Contents

Why Carnegie's Advice Still Matters ix

Part 1 Essentials of Engagement

1 Bury Your Boomerangs 3

2 Affirm What's Good 15

3 Connect with Core Desires 27

Part 2 Six Ways to Make a Lasting Impression

1 Take Interest in Others' Interests 39

2 Smile 51

3 Reign with Names 61

4 Listen Longer 71

5 Discuss What Matters to Them 79

6 Leave Others a Little Better 87

Part 3 How to Merit and Maintain Others' Trust

1 Avoid Arguments 99

2 Never Say, "You're Wrong" 105

3 Admit Faults Quickly and Emphatically 115

4 Begin in a Friendly Way 125

5 Access Affinity 133

6 Surrender the Credit 141

7 Engage with Empathy 147

8 Appeal to Noble Motives 153

9 Share Your Journey 161

10 Throw Down a Challenge 167

Part 4 How to Lead Change Without Resistance or Resentment

1 Begin on a Positive Note 175

2 Acknowledge Your Baggage 183

3 Call Out Mistakes Quietly 187

4 Ask Questions Instead of Giving Direct Orders 193

5 Mitigate Fault 199

6 Magnify Improvement 207

7 Give Others a Fine Reputation to Live Up to 215

8 Stay Connected on Common Ground 221

Notes 231

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Customer Reviews

Average Rating 4
( 13 )
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Sort by: Showing all of 5 Customer Reviews
  • Anonymous

    Posted March 25, 2012

    Amazing Intellect on Today's Communication

    This book discusses qualities that people desire in a successful leader. It primarily focuses developing the proper social skills needed in the workplace and in everyday correspondence. The change in title from the original book reflects the "modernized" examples that illustrate Carnegie's original ideas. The rest of the content is, as far as I can tell, unchanged.

    I found it especially useful to learn how little the "rules" of communication has changed when we communicate through email, Twitter, Facebook or any other form of instant communication. A major focus of the content is encouraging people to think about the unspoken and implied messages they send to others—something that is critical in a world where information may be instantly shared. It centers on how to interact with and make acquaintances, make a lasting impression on those you already associate with, help them to learn how to trust you, and influence them (as well as yourself) to change for the better. Reading this book will certainly make you think twice before you click "Send" in an email.

    Anyone interested in maintaining friendships will enjoy this book. Its influence will greatly enhance everyday communication on any level, both formally as well as electronically.

    4 out of 4 people found this review helpful.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted October 6, 2011

    A must read!!!

    This is an excellent, and practical guide to living successfully in the Digital Age we are now living in. The original How To Win Friends had a profound impact on my career. This new version will also have a profound impact on how I live today.

    2 out of 3 people found this review helpful.

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  • Anonymous

    Posted October 6, 2011

    Highly Recommend - a must read!

    This book provides inspiring insight in how to connect and relate with others no matter what medium we are using. It's a wonderful blend of current examples from the vast communications outlets of today and Mr. Carnegie's inspiring examples from the origninal How to Win Friends and Influence People. I love this book...and you will too! :)

    2 out of 2 people found this review helpful.

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  • Posted October 30, 2011

    Still A Classic

    It is amazing how Dale Carnegie's books and principles are relevant for over 100 years with real impact on the average person's life. Not many books are in that same category.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted October 16, 2011

    No text was provided for this review.

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