How to Write a Great Business Plan for Your Small Business in 60 Minutes or Less [With CDROM]

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More About This Book

Overview

A business plan is vital for a successful business. It aids in securing financing from a banker or investor. It is also a powerful management tool to set objectives, focus on goals, and avoid potential pitfalls. The process of writing a business plan enables you to consider all the aspects of starting a business—ranging from identifying opportunities to exploring risks to putting dollar amounts to ideas; the business plan makes you think about the highs and the lows, the advantages and the disadvantages, and the potential for success and failure. Although there are businesses that are successful without a business plan, significantly more businesses that fail to plan also fail to succeed. 

Product Details

  • ISBN-13: 9780910627566
  • Publisher: Atlantic Publishing Company FL
  • Publication date: 6/24/2006
  • Edition description: Book with CD-Rom
  • Pages: 288
  • Sales rank: 1,212,925
  • Product dimensions: 6.00 (w) x 8.90 (h) x 0.70 (d)

Customer Reviews

Average Rating 4
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Sort by: Showing all of 4 Customer Reviews

  • Anonymous

    Posted January 2, 2007

    At Last! Business Plans Demystified!!

    Where was this book when I needed it? Take it from somebody who¿s learned the hard way: Probably no aspect of creating a new small business attracts as much attention as the business plan. In starting my own venture, I read all the books, took all the courses, and attended all the seminars. Everybody promised me the ¿magic bullet¿ formula for writing a winning business plan.¿none of them worked. I could have saved myself a ton of time (not to mention a boat load of money) if I had Sharon Fullen and Dianna Podmoroff¿s book in front of me on day one. In these gem-packed pages you¿ll get all the hand-holding you need to write a winning business plan--one that has the traction to secure financing. And you can move through the process in a way that works best for you. Follow the easy-as-pie blueprint to build your business plan from the ground up. Absolutely no experience necessary! Or, take the FAST PLAN approach and get the quick-hit tools and concepts you want in only the topic areas you want. There¿s even a companion CD-ROM with business plan and financial spreadsheet templates, so you can plug in your own data and add it to your plan. It¿s all here¿samples, resources, toolkits, and real-life applications. The help is easy to get and easy to use! This is ¿business plan demystified.¿ So, where was this book when I needed it? -- Robert Gardner, Ph.D.

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  • Anonymous

    Posted June 15, 2006

    Beneficial to everyone.

    There are many out there who have a dream of opening a small business but do not know where to start. The best place to start is with writing a business plan and this comprehensive is a must have for any would be business owner. Business plans are crucial to starting a business because it shows both the person who is opening the business and investors what the future plans are for the business. The authors of this book simplify the process of writing by hitting on major parts of the business plan. There are many things which one would not always think about, such as market analysis and market strategy. Not only does the book have step by step instructions on how to write the plan and bring it together, there are many examples and resources mentioned throughout the book and also on the complementary CD-ROM. This book is a windfall for those who have a dream and are willing to start but just need a little direction.

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  • Anonymous

    Posted May 24, 2006

    Your Ticket to Success!

    Many prospective new business owners interested in opening a small business are most daunted by the task of having to create and write their own business plan. Fear no more! While the cover design needs a little more creativity to draw you in, experienced authors Sharon Fullen and Dianna Podmoroff are clearly up to the challenge of rescuing you from this oft-dreaded task. They expertly hone in on common mistakes made by novice entrepreneurs writing their first business plan such as underestimating the competition and forgetting about indirect competition, overstating your potential customer base and underestimating the cost of advertising. An additional bonus is the time spent on identifying helpful financial software, locating competent business resources, and avoiding potential ⿿deal breaker⿝ mistakes during your initial presentation to investors and financial institutions. This excellent resource also uses a clever Fast Plan icon, replete with ⿿ticking stopwatch,⿝ to help locate tips for quick planning and efficient results. The included CD-ROM offers spreadsheets for projecting financial success and a mock-up business plan for a prospective new business. Although it may take more than the professed ⿿60 Minutes or Less,⿝ this business plan guide does outline quick resources, writing tips, and an efficient method to get the job professionally done.

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  • Anonymous

    Posted July 15, 2009

    No text was provided for this review.

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