How Toyota Became #1: Leadership Lessons from the World's Greatest Car Company

How Toyota Became #1: Leadership Lessons from the World's Greatest Car Company

by David Magee
How Toyota Became #1: Leadership Lessons from the World's Greatest Car Company

How Toyota Became #1: Leadership Lessons from the World's Greatest Car Company

by David Magee

Paperback(Reprint)

$15.00 
  • SHIP THIS ITEM
    Qualifies for Free Shipping
    Usually ships within 1 week
  • PICK UP IN STORE
    Check Availability at Nearby Stores

Related collections and offers


Overview

Everyone knows that Toyota has had an amazing twenty-five- year run, rising from a humble Japanese start-up to a thriving global giant. But how did it pass Ford and GM to become the world's largest auto manufacturer? And how does it continue to thrive while so many competitors are struggling and failing?

Journalist David Magee dug deeply into Toyota's past and present, interviewing senior executives who rarely talk to the press, along with many other sources. The powerful lessons that he distills, especially about corporate culture, are valuable for managers in all industries.

Product Details

ISBN-13: 9781591842293
Publisher: Penguin Publishing Group
Publication date: 10/28/2008
Edition description: Reprint
Pages: 256
Product dimensions: 5.40(w) x 8.40(h) x 0.70(d)
Age Range: 18 Years

About the Author

David Magee is the author of several works, including How Toyota Became #1: Leadership from the World’s Greatest Car CompanyThe John Deere Way: Performance that Endures, and The Education of Mr. Mayfield: An Unusual Story of Social Change at Ole Miss.

Table of Contents

Preface xi

Introduction 1

1 Diligently Apply to the Right Pursuits 7

2 Strive for Continuous Improvement 25

3 The Power of Humility 47

4 Rid All That Adds No Value 59

5 Improve Quality by Exposing the Truth 73

6 Raise the Bar to Unreachable Heights 85

7 Favor Long-Term Strategies Over Short-Term Fixes 103

8 Learn the Customer, Live the Customer 117

9 Take Time to Study, Then Implement with Speed 131

10 Let Failure Be Your Teacher 143

11 Cultivate Evolution 153

12 Plan Big, Execute Small 161

13 Manage Like You Have No Power 173

14 Carefully Cultivate and Support Partners 185

15 The Power of Paranoia 195

Conclusion: Work for the Right Reasons 205

Appendix A Toyota's Guiding Principles 211

Appendix B The Toyota Way 213

Appendix C Japanese Terms Used at Toyota 215

Appendix D Charting the Success 219

Acknowledgments 221

Notes 225

Index 233

From the B&N Reads Blog

Customer Reviews