How YOU

How YOU

5.0 1
by Brenda Bence
     
 
Employers want to know why you are the best choice for the job: Should they hire you or another candidate? The truth is that you're more likely to be selected for a job based on your connection with the interviewer than based on your qualifications. By learning to master your Job-Seeker Personal Brand, you'll have an edge over others interviewing for the same position

Overview

Employers want to know why you are the best choice for the job: Should they hire you or another candidate? The truth is that you're more likely to be selected for a job based on your connection with the interviewer than based on your qualifications. By learning to master your Job-Seeker Personal Brand, you'll have an edge over others interviewing for the same position, making the trademarked �YOU�' the brand of choice for your next employer.

This groundbreaking book reveals a proven, step-by-step system for defining, communicating, and taking control of your personal brand before, during, and after a job interview. Modeled after the world's most successful big-brand marketing methods, this guide takes you start-to-finish through proven corporate branding techniques never before adapted for personal use. You'll learn how to:

- Leverage the 6 personal brand positioning elements other job seekers don't know
- Master the 5 everyday activities that best communicate your brand to potential employers
- Avoid the Top 20 Job-Seeker Personal Brand Busters� that can hurt your chances for success
-- Build trust and excitement before, during, and after your interview
- Command the highest possible salary once you're offered the job you really want

Product Details

ISBN-13:
2940012467348
Publisher:
eBookIt.com
Publication date:
05/10/2011
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
282
File size:
7 MB

Related Subjects

Meet the Author

Brenda S. Bence, MBA, is an internationally-recognized branding expert, certified professional coach, dynamic speaker and trainer, and award-winning author of the How YOU� Are Like Shampoo personal branding book series. With an MBA from Harvard Business School, her 25-year career has included developing mega brands for Procter & Gamble and Bristol-Myers Squibb across four continents and 50 countries. As President of BDA International, Brenda now travels the world speaking, training, and coaching individuals and corporations to greater success through creative corporate and personal brand development.

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How YOU (tm) Are like Shampoo: The Breakthrough Personal Branding System Based on Proven Big-Brand Marketing Methods to Help You Earn More, Do More, a 5 out of 5 based on 0 ratings. 1 reviews.
Anonymous More than 1 year ago
This is where the new-norn kits stay with there parents until they are 8months old.~Emeraldlighy