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The formula of laughter is primarily for comedians, writers who write satirical pieces, politicians and for people with strong sense of leadership. A good joke can effectively entice the voters.The formula is as following:
HE = PI x C/T + BM
PI - personal involvement
C - complexity of a joke. The higher degree of complexity the better provided that your audience can solve the problem within 1 or 2 seconds.
T - time spent by a person solving a joke. The longer the time, the weaker the effect.
BM - background mood. A joker can have an advantage if an audience enjoys the show. However, a real good joke can "blow up" the most dismal audience.
HE - humor effectiveness.