BN.com Gift Guide

I Know That Name!: The People Behind Canada's Best Known Brand Names from Elizabeth Arden to Walter Zeller

Overview

Every day Canadians buy groceries at Sobey's, develop film at Black's, or grab a coffee at Tim Horton's without giving it a second thought. These brands are in our lives and in the public eye. We're familiar with the names, but what do we really know about the people who lie behind them? I Know That Name! will answer these questions for you. It's full of fun facts, intriguing trivia, and engrossing explorations of more than one hundred Canadian men and women who beat the odds to become household names, including ...

See more details below
Paperback
$13.48
BN.com price
(Save 15%)$15.99 List Price
Other sellers (Paperback)
  • All (17) from $1.99   
  • New (3) from $9.24   
  • Used (14) from $1.99   
Sending request ...

Overview

Every day Canadians buy groceries at Sobey's, develop film at Black's, or grab a coffee at Tim Horton's without giving it a second thought. These brands are in our lives and in the public eye. We're familiar with the names, but what do we really know about the people who lie behind them? I Know That Name! will answer these questions for you. It's full of fun facts, intriguing trivia, and engrossing explorations of more than one hundred Canadian men and women who beat the odds to become household names, including Timothy Eaton, Laura Secord, and J.L. Kraft.

Read More Show Less

Editorial Reviews

From the Publisher
"a great read, full of unusual fats and tasty tidbits, and it's as pure Canadiana as, well, our butter tarts."

"Name-dropping at its best"

"If you want to give your kids a quick history lesson, I Know That Name! is a good place to start."

"I Know Name has sold about 8,000 copies since OctoberIt's now 10th on the Top Canadiana best-seller list compiled by Canadian Booksellers Association."

"a fun, as well as interesting read."

"a breezy, informative and entertaining look at more than 100 Canadian brands."

"perfect for casual browsing."

"full of fascinating facts, terrific trivia and historica photographs."

"easy to read, full of intriguing trivia, and a valuable quick referent to Canadian business personalities."

"a fascinating book with profiles of the greats of the supermarket and food industry."

Toronto Sun
"a great read, full of unusual fats and tasty tidbits, and it's as pure Canadiana as, well, our butter tarts."
Ottawa Citizen
"Name-dropping at its best"
Ottawa Sun
"If you want to give your kids a quick history lesson, I Know That Name! is a good place to start."
Edmonton Journal
"I Know Name has sold about 8,000 copies since OctoberIt's now 10th on the Top Canadiana best-seller list compiled by Canadian Booksellers Association."
Halifax Daily News
"a fun, as well as interesting read."
Marketing Magazine
"a breezy, informative and entertaining look at more than 100 Canadian brands."
OHS Bulletin
"perfect for casual browsing."
Havelock Citizen
"full of fascinating facts, terrific trivia and historica photographs."
Beacon Herald
"easy to read, full of intriguing trivia, and a valuable quick referent to Canadian business personalities."
Canadian Grocer
"a fascinating book with profiles of the greats of the supermarket and food industry."
Read More Show Less

Product Details

  • ISBN-13: 9781550024074
  • Publisher: Dundurn Press
  • Publication date: 9/28/2002
  • Pages: 312
  • Product dimensions: 6.58 (w) x 8.50 (h) x 0.76 (d)

Meet the Author

Randy Ray lives in Ottawa and works as a writer. He grew up in Toronto and graduated from Ryerson University's journalism program. Mark Kearney lives in London and has worked as a journalist for almost twenty-five years. He has a journalism degree from the University of Western Ontario.

Ray and Kearney have won several awards and have written the best-selling books The Great Canadian Book of Lists and The Great Canadian Trivia Book.

Read More Show Less

Read an Excerpt

That cake and nog probably contained six hundred calories minimum," considered Paula. "It takes running up and down once to burn ten calories. . . so I'll have to run up and down these steps sixty times." Paula raced up one side of the steps and ran down the other again and again. She could feel her heart beating, and she became light-headed. That probably came from the days of enforced rest at the hospital, she rationalized. Ignoring her fluttering heart, she continued her frenzied pace. All at once she became unutterably tired. Her breath became so laboured that it was like trying to breathe under water. She stumbled to a sitting position on the bottom step and held her head in her hands. She began to feel a tingling in her left hand and all the way up her arm. She shook her hand to try to get the numbness to go away, but it had no effect. She was aware of a sharp pain in her chest. Where her breathing was once laboured, it was now impossible. Paula was gripped with fear. What had she done to herself?

Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)