IB Business and Management: For the IB diploma

Overview

Written by IB teachers and examiners to comprehensively cover the 2009 syllabus, this stretching approach drives strategic thinking. With an international focus spurring debate on entrepreneurial issues, it seamlessly integrates the learner profile and best captures the IB philosophy. Assessment support is integrated for the strongest results.

? Written by five experienced IB teachers
? The most comprehensive ...

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Overview

Written by IB teachers and examiners to comprehensively cover the 2009 syllabus, this stretching approach drives strategic thinking. With an international focus spurring debate on entrepreneurial issues, it seamlessly integrates the learner profile and best captures the IB philosophy. Assessment support is integrated for the strongest results.

· Written by five experienced IB teachers
· The most comprehensive coverage of the 2009 syllabus
· Designed to drive analytical and strategic thinking in a business context
· Global case studies keep learning fresh and develop outward-looking learners
· Strong focus on the learner profile, TOK and internationalism, so learning completely embraces the IB philosophy
· Exam practice including past exam question fully prepares learners for assessment
About the Series:
Oxford's IB Diploma Course Books are essential resource materials designed in cooperation with the IB to provide students with extra support through their IB studies. Course Books provide advice and guidance on specific course assessment requirements, mirroring the IB philosophy and providing opportunities for critical thinking.

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Product Details

  • ISBN-13: 9780198390091
  • Publisher: Oxford University Press
  • Publication date: 10/25/2012
  • Series: International Baccalaureate Series
  • Edition description: New Edition
  • Pages: 416
  • Sales rank: 1,406,214
  • Product dimensions: 8.50 (w) x 10.80 (h) x 0.70 (d)

Table of Contents

Unit 1:Business organizations and management
1.1. Nature and organization of business
1.2. Objectivity, stakeholders and the external environment
1.3. Organizational planning and decision making
1.4. Growth and the impact of globalization
1.5. Change and the management of change
Unit 2: Human resources
2.1. Human resource planning
2.2. Organizational structure and communication
2.3. Leadership and management
2.4. Motivation
2.5. Corporate culture and employer - employee relations
Unit 3: Accounts and finance
3.1. Sources of finance
3.2. Management accounting
3.3. Financial accounts and ratio analysis
Unit 4: Marketing
4.1. Role of marketing
4.2. Marketing planning
Unit 5: Operations management
5.1. Production methods
5.2. Cost, revenue and break-even analysis
5.3. Quality assurance
5.4. Location
5.5. Innovation
5.6. Production planning
5.7. Project management
Unit 6: Business strategy
6.1. Introduction to business strategy
6.2. Strategic analysis
6.3. Strategic choice
6.4. Strategic implementation
6.5. Evaluation and control
6.6. Case studies on strategy
Internal assesment
Extended essay
External assesment
Further reading
Glossary

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