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Imaginization: New Mindsets for Seeing, Organizing, and Managing

Overview

"Imaginization" is a way of thinking and organizing. It is a key managerial skill that will help you understand and develop your own creative potential, and find innovative solutions to difficult problems. It answers the call for more creative forms of organization and management and shows how we can find new roles in a changing, uncertain world. Imaginization teaches by example, providing dozens of concrete illustrations and real-world case studies on how the approach can be put into practice. It shows how to develop new insights for your role ...

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Overview

"Imaginization" is a way of thinking and organizing. It is a key managerial skill that will help you understand and develop your own creative potential, and find innovative solutions to difficult problems. It answers the call for more creative forms of organization and management and shows how we can find new roles in a changing, uncertain world. Imaginization teaches by example, providing dozens of concrete illustrations and real-world case studies on how the approach can be put into practice. It shows how to develop new insights for your role as a manager, how to create more flexible and innovative forms of organization, and how to develop your own creative toolbox for meeting the challenges that lie ahead, and much more.

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Product Details

  • ISBN-13: 9781576750261
  • Publisher: Berrett-Koehler Publishers, Inc.
  • Publication date: 1/28/1997
  • Pages: 347
  • Product dimensions: 6.07 (w) x 9.09 (h) x 0.91 (d)

Meet the Author

Gareth Morgan is well known for his creative contributions to management. He is the author of seven books, including Images of Organization, Creative Organization Theory, Imaginization and Riding the Waves of Change. He acts as consultant and seminar leader to numerous organizations throughout Europe and North America, and is Distinguished Research Professor at York University in Toronto. He has sat on the editorial boards of the Academy of Management, and Organization Studies; and is a Life Fellow of the International Academy of Management. Born in Wales, he now lives in Toronto with his wife, Karen and their children Evan and Heather.

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Table of Contents

Preface
1 Imaginization: Introducing A New Competence for Turbulent Times 1
2 Looking in the Mirror 21
3 Strategic Termites 41
4 On Spider Plants 63
5 "Political Football" 91
6 "We're a Blob Out of Water" 125
7 "Futureblock" 141
8 "Boiling Dry" 175
9 Imaginizing Teamwork 195
10 Picture Power 215
11 Living the Message 235
12 Rethinking Products and Services 249
13 If You Only Have a Hammer... 263
App. A: The Theory Behind the Practice 271
App. B: A Note on Research Method 295
Reflections and Connections 313
Bibliography 331
Index 341
About the Author 349
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