Industrial Organization: Contemporary Theory and Practice / Edition 2

Industrial Organization: Contemporary Theory and Practice / Edition 2

ISBN-10:
0324067720
ISBN-13:
9780324067729
Pub. Date:
08/28/2001
Publisher:
Cengage Learning
ISBN-10:
0324067720
ISBN-13:
9780324067729
Pub. Date:
08/28/2001
Publisher:
Cengage Learning
Industrial Organization: Contemporary Theory and Practice / Edition 2

Industrial Organization: Contemporary Theory and Practice / Edition 2

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Overview

This textbook brings modern I/O analysis to the undergraduate level. Consistent with modern analysis, the authors focus explicitly on the nature of strategic interaction and make extensive use of game theoretic tools. At the same time, they never lose sight of the policy motivation behind much IO analysis. Formal analysis is combined with many practical applications, and the presentation does not assume familiarity with calculus, rather it relies on the ability to work through algebraic equations.


Product Details

ISBN-13: 9780324067729
Publisher: Cengage Learning
Publication date: 08/28/2001
Edition description: Older Edition
Pages: 752
Product dimensions: 7.87(w) x 9.06(h) x (d)

About the Author

Lynne Pepall is Professor of Economics at Tufts University. Professor Pepall received her undergraduate degree in mathematics and economics from Trinity College, University of Toronto, and her Ph.D. in economics from Cambridge University in England. She has written numerous papers in industrial organization, appearing in the Economic Journal, Journal of Industrial Economics, International Journal of Industrial Organization, Journal of Economics and Management Strategy, Review of Industrial Organization, Canadian Journal of Economics, and Economica. She has taught industrial organization and microeconomics at both the graduate and undergraduate levels at Tufts University since 1987. She is also a former director of the University's Writing Across the Curriculum program in which she worked with faculty from all disciplines to develop teaching methods based on the use of writing as a tool for thinking and learning. Professor Pepall lives in Newton, Massachusetts, with her two sons, a dog, a rabbit and her husband, a coauthor of this book.


Dan Richards is Professor of Economics at Tufts University. Professor Richards received his A.B. in economics and history from Oberlin College and his Ph.D. in economics at Yale University. Professor Richards has written numerous articles in both macroeconomics and industrial organization, appearing in the American Economic Review, Quarterly Journal of Economics, Journal of Industrial Economics, Economica, the B. E. Journals in Economic Analysis and Policy, Canadian Journal of Economics, and the Journal of Money, Credit, and Banking. He came to Tufts in 1985 and has taught at both the graduate and undergraduate levels. He served as Director of the Graduate Program in Economics from 1989 through 1998. He has also served as a consultant to the Federal Trade Commission and, since 1996, taught Applied Economics in the Sloan Fellows Program at MIT's Sloan School of Management. Professor Richards lives in Newton, Massachusetts, with his two sons, a dog, a rabbit, and his wife, a co-author of this book.


George Norman holds the William and Joyce Cummings Family Chair of Entrepreneurship and Business Economics at Tufts University. He came to Tufts in 1995 from Edinburgh University where he had served as head of department. Prior to that, Professor Norman was the Tyler Professor of Economics at the University of Leicester (England). Professor Norman attended the University of Dundee (Scotland) where he was awarded an MA in economics with first class honors. He received his Ph.D. in economics from Cambridge University. His more than 60 published articles have appeared in such professional journals as the American Economic Review, Review of Economic Studies, Quarterly Journal of Economics, Journal of Industrial Economics, and International Journal of Industrial Organization. He is currently an Associate Editor for two journals, the Bulletin of Economic Research and Regional Science and Urban Economics. He is also on the editorial board of the BE Journals in Economic Analysis and Policy. In addition to Industrial Organization: Contemporary Theory and Practice, Professor Norman has written and edited, either alone or in collaboration with others, 15 other books. Professor Norman has taught courses in industrial organization and microeconomic theory at both the graduate and undergraduate levels. He has also taught introductory economics, corporate strategy, international economics, and business economics. Professor Norman lives in Newbury, Massachusetts, with two cats and his wife, who is not a co-author of this book.

Table of Contents

1. Introduction 2. Production Technology and Market Structure 3. Basic Monopoly Pricing and Product Strategies 4. Pricing and Product Strategies for The Multi-Product Monopolist 5. Theories of Business Strategy in Oligopoly Markets: Single Market Period Models 6. Monopoly Power and Predatory Conduct 7. Collusion and Cartels 8. Mergers 9. Vertical Relations and Restraints 10. Advertising 11. Research and Development 12. Strategic Commitment: Business Tactics, Trade Policy, and Network Externalities.

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