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More About This Textbook
Overview
An INFLUENCER motivates others to change.
An INFLUENCER replaces bad behaviors with powerful new skills.
An INFLUENCER makes things happen.
This is what it takes to be an INFLUENCER.
Whether you're a CEO, a parent, or merely a person who wants to make a difference, you probably wish you had more influence with the people in your life. But most of us stop trying to make change happen because we believe it is too difficult, if not impossible. We develop complicated coping strategies when we should be learning the tools and techniques of the world's most influential people.
But this is about to change. From the bestselling authors who taught the world how to have Crucial Conversations comes Influencer, a thought-provoking book that combines the remarkable insights of behavioral scientists and business leaders with the astonishing stories of high-powered influencers from all walks of life. You'll be taught each and every step of the influence process-including robust strategies for making change inevitable in your personal life, your business, and your world. You'll learn how to:
Influencer takes you on a fascinating journey from San Francisco to Thailand where you'll see how seemingly “insignificant” people are making incredibly significant improvements in solving problems others would think impossible. You'll learn how savvy folks make change not only achievable and sustainable, but inevitable. You'll discover why some managers have increased productivity repeatedly and significantly-while others have failed miserably.
No matter who you are, or what you do, you'll never learn a more valuable or important set of principles and skills. Once you tap into the power of influence, you can reach out and help others work smarter, grow faster, live, look, and feel better, even save lives. The sky is the limit…for an Influencer.
Are you an Influencer ?
Find out at www.influencerbook.com
”You don't have to be a manager to realize that no one likes being told what to do. Yet lectures are still the main way we try to get people to change their behavior. Fortunately, social learning academics have been studying alternatives for decades. Patterson and his fellow consultants have now collected their findings in this engaging, example-rich book. The key message is hardly new, but it has gotten more sophisticated: Managers need to get out of the way and facilitate, not manage, the process of change for employees. They can do this by offering vicarious experiences, restructured environments, peer pressure, and frequent tests-all geared so that people embrace the change as authentic to them, not imposed by an outsider. Missing are only success stories of organizations that persuaded managers to drop their controlling habits and choose to be mere facilitators.”-John T. Landry, Harvard Business Review
Influencer
Editorial Reviews
From Barnes & Noble
The authors of Crucial Conversations are convinced that you can learn to be an influencer; that is, some one who can change minds and influence people. This leveraging power isn't magic. It derives from mastering proven strategies. To teach those methods, Influencer: The Power to Change Anything draws on skill lessons learned by hundreds of successful leaders and five decades of social science research. Empowering advice for any situation.Product Details
Related Subjects
Meet the Author
Kerry Patterson, Joseph Grenny, David Maxfield, Ron McMillan, and Al Switzler are the leaders of VitalSmarts, an innovator in best practices training products and services that has taught over two million people and worked with more than 300 of the Fortune 500 companies.
Table of Contents
Authors' Note
Part I: The Power to Change Anything
1. You're an Influencer
2. Find Vital Behaviors
3. Change the Way You Change Minds
Part 2: Make Change Inevitable
4. Make the Undesirable Desirable
5. Surpass Your Limits
6. Harness Peer Pressure
7. Find Strength in Numbers
8. Design Rewards and Demand Accountability
9. Change the Environment
10. Become an Influencer
Additional Tools and Resources
Works Cited
Acknowledgments
Index
About the Authors
Preface
Think about it—in almost any area of life—from business performance to personal health to relationship success—the most important problems we face will never be solved until we become better at influencing our own behavior or that of other people.
And yet most of us stink at influence.
Corporate leaders have racked up a dismal influence record. Over 80 percent of corporate programs fail. Whether the intent of the program is to improve quality, assimilate a newly acquired company, “right-size,” deliver products on time, or boost productivity—the research is clear that most efforts disappoint. And the reason is always the same—leaders failed to change the behavior needed to ensure success.
And the problem is not just with the corporate world. AIDS is raging across the planet. Terrorists are finding ready recruits in too many countries. Marriage breakup statistics hover around a predictable 50 percent. The list goes on—and the common variable in all of these horrendous challenges is influence. We seem to be powerless to influence behavior in ways that would make the world work better for everyone.
So what are we to do?
Our new book, Influencer: The Power to Change Anything,teaches anyone—executives and front-line employees, mothers and fathers, community and political leaders alike—not only that it is possible to influence change, but also that it can be done quickly and produce sustainable results.
Influencer brings together the breakthrough strategies of modern-day influence masters. By drawing from the skills of hundreds of successful change agents and combining them with five decades of the best social science research, Influencer creates a coherent and portable model for changing behaviors—a model that nearly anyone can learn and apply.
In Influencer you’ll meet change geniuses who have used the principles of Influence to solve some of the world’s most profound and catastrophic problems. You’ll meet:
And many others who have lost weight, saved a struggling community, improved damaged relationships, secured bottom-line results, revamped corporate culture, etc…
Join us on a journey around the globe and into the lives of these gifted change geniuses. Become a powerful influencer yourself by learning how to solve the problems you care about most—from the simplest to the most persistent, resistant, and profound challenges you can imagine.
When you understand the forces behind any behavior along with the strategies to change it, you hold within your own grasp the power to change anything.
Kerry Patterson, Joseph Grenny,
David Maxfield, Ron McMillan, and Al Switzler
Coauthors of Influencer: The Power to Change Anything