Innovation Generation: Creating an Innovation Process and an Innovative Culture

Innovation Generation: Creating an Innovation Process and an Innovative Culture

by Pete Merrill
     
 

ISBN-10: 087389734X

ISBN-13: 9780873897341

Pub. Date: 05/01/2008

Publisher: ASQ Quality Press

Innovation is about creating the future . . . and making sure your organization is part of it. We are in an age where customers and consumers expect innovation and new ideas. Unfortunately, business has not positioned itself well for innovation. In the last years of the 20th century, business focused on improving the delivery of existing products and services, and…  See more details below

Overview

Innovation is about creating the future . . . and making sure your organization is part of it. We are in an age where customers and consumers expect innovation and new ideas. Unfortunately, business has not positioned itself well for innovation. In the last years of the 20th century, business focused on improving the delivery of existing products and services, and less on the development of new markets and new products. The harsh reality is that if a product or service has become outdated, effort to improve its delivery efficiency is totally wasted.

Product Details

ISBN-13:
9780873897341
Publisher:
ASQ Quality Press
Publication date:
05/01/2008
Edition description:
New Edition
Pages:
242
Product dimensions:
6.10(w) x 9.00(h) x 0.80(d)

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