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Innovation Tournaments: Creating and Selecting Exceptional Opportunities

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Overview

Managers, entrepreneurs, and venture capitalists all seek to maximize the financial returns from innovation, and profits are driven largely by the quality of the opportunities they pursue. Based on a structured and process-driven approach this book demonstrates how to systematically identify exceptional opportunities for innovation.

An innovation tournament, just like its counterpart in sports, starts with a large number of candidates, with opportunities as the players. These opportunities are pitted against each other until only the exceptional survive.

This book provides a principled approach for the effective management of innovation tournaments - identifying a wealth of promising opportunities and then evaluating and filtering them intelligently for greatest profitability. With a set of practical tools for creating and identifying new opportunities, it guides the reader in evaluating and screening opportunities. The book demonstrates how to construct an innovation portfolio and how to align the innovation process with an organization's competitive strategy.

Innovation Tournaments employs quirky, fresh examples ranging from movies to medical devices. The authors' tool kit is built on their extensive research, their entrepreneurial backgrounds, and their teaching and consulting work with many highly innovative organizations.

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Product Details

  • ISBN-13: 9781422152225
  • Publisher: Harvard Business Review Press
  • Publication date: 6/7/2009
  • Pages: 256
  • Sales rank: 694,202
  • Product dimensions: 6.40 (w) x 9.40 (h) x 1.00 (d)

Meet the Author

Christian Terwiesch and Karl Ulrich are professors at The Wharton School, where they teach in the innovation and product development field. They have helped dozens of organizations in a wide range of industries - including consumer packaged goods, pharmaceuticals, financial services, and high technology - to become more innovative. Terwiesch and Ulrich ground their teaching and research on their wealth of practical experience as innovators, product designers, and entrepreneurs.

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Sort by: Showing 1 Customer Reviews
  • Posted November 23, 2009

    more from this reviewer

    Delving into innovation techniques

    This is one of the better recent books on innovation, although it has a slightly misleading title. Yes, authors Christian Terwiesch and Karl T. Ulrich define and discuss innovation tournaments and their possible role in making organizations more successful at innovating. But the title is too limiting; innovation tournaments are really only a portion of what it offers. In addition to being written in an easy, familiar style and being full of examples and illustrations, the book is rich with tips, models and guidelines to help readers navigate all stages of the innovation process. Terwiesch and Ulrich candidly discuss the necessity of failure and the costs of developing innovations, but they're also realistic when they describe the benefits. getAbstract recommends their book to managers who are responsible for evaluating ideas and fostering innovation.

    2 out of 2 people found this review helpful.

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