Inside Business Incubators and Corporate Ventures

Inside Business Incubators and Corporate Ventures

by Sally Richards
     
 

"I sit on the advisory boards of several start-ups in the early stage of development; brilliance they have, but business people they are not. Building a bridge that connects genius to commerce is the area where a savvy investor will make money."Sally Richards, from Inside Business Incubators and Corporate Ventures

Sally Richards experienced the "glitz" of the

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Overview

"I sit on the advisory boards of several start-ups in the early stage of development; brilliance they have, but business people they are not. Building a bridge that connects genius to commerce is the area where a savvy investor will make money."Sally Richards, from Inside Business Incubators and Corporate Ventures

Sally Richards experienced the "glitz" of the technology market in the mid-1990s and observed firsthand the corporate fallout of the past two years. Not only did many of the once-coveted dot-com start-ups fail, the hastily conceived business incubators that funded their ventures crashed along with them. Yet the incubator model continues to be an important financial approach to supporting new companies and business initiatives. In Inside Business Incubators and Corporate Ventures, Richards reveals why certain incubators, venture arms, and accelerators fell short and which models continue to build the bridge between genius and commerce in the twenty-first century.

Richards offers critical information concerning the best type of financing for your initiative. You will see why strictly for-profit incubators that seek a 30-50% equity in their start-ups have proven ineffective, and how those that accept a smaller equity in exchange for other benefits, such as more decision-making power, have positioned themselves for long-term success. Richards advocates the invitation of special interests-city and state governments, private investors, and other corporations-to join an incubator in funding a start-up. These types of investors provide the fledgling business a network of invaluable contacts and mentoring resources while diversifying the incubator's financial liability-essential advice for the entrepreneur considering a means of funding.

You will profit from the author's extensive interviews with the incubator pioneers of the past twenty years. Her thorough case studies include companies such as the Panasonic Digital Concepts Center, which not only incubates start-ups but manages a venture capital fund and maintains a Technology Partnerships Unit that crafts strategic alliances between start-ups and established companies. Richards also examines the Women's Technology Cluster, the San Jose Software Business Center, The Enterprise Network, and the venture arms of Phillips, E*Trade, and Autodesk, showcasing how each has developed a mutually beneficial niche in business incubation. Her exhaustive survey becomes a prescription for future investment approaches and provides an immediate plan of action.

"Money happens," Richards writes. "If we've learned one thing in all of our cycles, we've learned to take our cue from history and take with us the lesson that technology never sleeps, and if those who invest do, they will lose."

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Product Details

ISBN-13:
9780471418641
Publisher:
Wiley
Publication date:
11/01/2001
Pages:
272
Product dimensions:
6.31(w) x 9.32(h) x 1.00(d)

Meet the Author

SALLY RICHARDS is an author, journalist, and business advisor to Silicon Valley executives. She sits on the advisory board of several Silicon Valley start-ups and is the author of two previous books chronicling the technologies of Silicon Valley and their sustainability. She lives near Silicon Valley.

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