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Arguing that universities must regain control of intercollegiate athletics by deemphasizing them and realigning them with the university's educational mission, James J. Duderstadt, former president of the University of Michigan, offers new and controversial suggestions for bringing about this change. He asserts that if burgeoning athletic programs cannot be brought back into the fold, then universities must recognize them for what they are-commercial, professional, and independent entertainment businesses.
About the Author:
James J. Duderstadt, Ph.D., is President Emeritus and University Professor of Science and Engineering at the University of Michigan.
|Pt. I||Hail to the Victors|
|3||A University President's Perspective||46|
|Pt. II||How Do Things Really Work?|
|4||The Evolution of College Sports||69|
|6||The Governance of Intercollegiate Athletics||104|
|7||Financing College Athletics||126|
|Pt. III||Cracks in the Facade|
|8||The Commercialization of College Sports||149|
|Pt. IV||Tilting of Windmills|
|12||Back to Basics||263|
|13||Roads of Reform||274|
|14||Reform or Extinction?||305|