International Business: Competing in the Global Marketplace / Edition 9

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Overview

Market-defining since it was first introduced, International Business 9e by Charles W. L. Hill, continues to set the standard for international business textbooks. In writing the book, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough, up-to-date, and thought-provoking text on the market. Many issues in international business are complex, so, the text explores the pros and cons of economic theories, government policies, business strategies, organizational structures, etc. Hill’s: International Business is known for its strong emphasis on strategy and for maintaining a tightly integrated flow between chapters. Hill’s book is practical in nature and focuses on the managerial implications of each topic on the actual practice of international business. The author’s passion and enthusiasm for the international business arena is apparent on every page as he strives to make important theories interesting, informative, and accessible to all students.
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Editorial Reviews

Booknews
A text for a first course in international business at the undergraduate or MBA level, focusing on the strategies and structures of international businesses and the implications of international business for firms' various functions. Sections on country factors, the global trade and investment environment, and the global monetary system supplement comprehensive treatment of major theories and the work of theorists including Michael Porter, Robert Reich, and Gary Hamel. Contains chapter summaries, boxes, color diagrams. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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Product Details

  • ISBN-13: 9780078029240
  • Publisher: McGraw-Hill Higher Education
  • Publication date: 1/20/2012
  • Edition number: 9
  • Pages: 752
  • Sales rank: 309,324
  • Product dimensions: 8.40 (w) x 10.90 (h) x 1.10 (d)

Meet the Author

Charles Hill received his Ph.D. in industrial organization economics from the University of Manchester’s Institute of Science and Technology. He has received numerous awards for teaching excellence in both the undergraduate, MBA, and executive MBA programs at the University of Washington.

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Table of Contents

Part One Introduction and Overview
Chapter 1 Globalization
Case: The Globalization of Health Care

Part Two Country Differences
Chapter 2 National Differences in Political Economy
Chapter 3 Political Economy and Economic Development
Chapter 4 Differences in Culture
Chapter 5 Ethics in International Business
Cases: Siemens Bribery Scandal, Walmart’s Foreign Expansion, Nike: The Sweatshop Debate, Etch-A-Sketch Ethics, India’s Transformation

Part Three The Global Trade and Investment Environment
Chapter 6 International Trade Theory
Chapter 7 The Political Economy of International Trade
Chapter 8 Foreign Direct Investment
Chapter 9 Regional Economic Integration
Cases: Logitech, The Ecuadorean Rose Industry, The European Energy Market, Global Food Prices

Part Four The Global Monetary System
Chapter 10 The Foreign Exchange Market
Chapter 11 The International Monetary System
Chapter 12 The Global Capital Market
Cases: Hyundai and Kia, Anatomy of a Currency Crisis,Russian Ruble Crisis and Its Aftermath

Part Five The Strategy and Structure of International Business
Chapter 13 The Strategy of International Business
Chapter 14 The Organization of International Business
Chapter 15 Entry Strategy and Strategic Alliances
Cases: Coca-Cola, Diebold, JCB in India, IKEA

Part Six Business Operations
Chapter 16 Exporting, Importing, and Countertrade
Chapter 17 Production, Outsourcing, and Logistics
Chapter 18 Global Marketing and R&D
Chapter 19 Global Human Resource Management
Chapter 20 Accounting and Finance in the InternationalBusiness
Cases: Building the Boeing 787, Adopting International Accounting Standards, Li & Fung

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