International Business Economics: A European Perspective

by Judith Piggott, Mark Cook

Overview

This text explores international business economics from a European perspective, dealing not only within business in Europe but with the external trading relationships of the EU and the position of European firms in a globalized economy. An extensive website provides lecturers with support material.

Also available is a companion website with extra features to accompany the text, please take a look by clicking below -
http://www.palgrave.com/business/piggott/

Product Details

ISBN-13:	9781350305151
Publisher:	Bloomsbury Publishing
Publication date:	05/19/2006
Sold by:	Barnes & Noble
Format:	eBook
Pages:	416
File size:	8 MB

About the Author

JUDITH PIGGOTT is Principal Lecturer and Head of the Economics Department at Oxford Brookes University Business School, UK. She previously worked at the University of Northampton, UK, and spent a number of years working in industry.

MARK COOK is Principal Lecturer in charge of Corporate Programmes at Wolverhampton Business School, University of Wolverhampton, UK, and staffing head of the Economics group. He has previously worked at the University of Northampton and at Leicester University, UK, and has published extensively.
MARK COOK is Principal Lecturer in charge of Corporate Programmes at University of Wolverhampton, UK.

Table of Contents

Introduction
The Changing Nature of International Business
International Trade
The Protection of Trade
Economic Integration
Foreign Exchange Markets
Multinational Corporations or MNCs
Foreign Direct Investment
International and European Capital Markets
Labour Markets
Industry Policy and Competition Policy
EU Policy and Its impact on Business II Regional, Transport and Environmental Policy
Small Business and EU Policy
Conclusion.