Shipped by Better World Books. Great condition for a used book! Minimal wear. 100% Money Back Guarantee. Shipped to over one million happy customers. For California residents, the ...list price includes applicable sales tax.Read moreShow Less
013212842X Good Condition. Most of our copies have little to no marks or highlighting. Cover and corners show very minor to moderate wear. Spine is great; no loose pages. CDs or ...DVDs, if included with this item, show few or no scratches. Questions welcome.Read moreShow Less
An effective balance between authoritative theory and meaningful practice.
International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help readers effectively put theory into practice.
PART ONE: Background for International Business
1. Globalization and International Business PART TWO: Comparative Environmental Frameworks
2. The Cultural Environments Facing Business
3. The Political and Legal Environments Facing Business
4. The Economic Environments Facing Businesses
5. Globalization and Society PART THREE: Theories and Institutions: Trade and Investment
6. International Trade and Factor-Mobility Theory
7. Governmental Influence on Trade
8. Cross-National Cooperation and Agreements PART FOUR: World Financial Environment
9. Global Foreign-Exchange Markets
10. The Determination of Exchange Rates
PART FIVE: Global Strategy, Structure, and Implementation
11. The Strategy of International Business
12. Country Evaluation and Selection
13. Export and Import Strategies
14. Direct Investment and Collaborative Strategies
15. The Organization of International Business PART SIX: Managing International Operations
16. Marketing Globally
17. Global Manufacturing and Supply Chain Management
18. International Accounting Issues
19. The Multinational Finance Function
20. Human Resource Management
It's a good book overall. The style of writing is different in some chapters maybe due to the different authors writing this book. Some parts of Chapter 7 are written from a political perspective (aka Republican) which undermines the credibility of the whole chapter. The Argentinian crisis is viewed from the US /investor perspective. Not from the Argentinian people's perspective.... Good overall though.
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