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International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help readers effectively put theory into practice.
Posted May 10, 2004
It's a good book overall. The style of writing is different in some chapters maybe due to the different authors writing this book. Some parts of Chapter 7 are written from a political perspective (aka Republican) which undermines the credibility of the whole chapter. The Argentinian crisis is viewed from the US /investor perspective. Not from the Argentinian people's perspective.... Good overall though.Was this review helpful? Yes NoThank you for your feedback. Report this reviewThank you, this review has been flagged.