International Business / Edition 4

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Overview

International Business is the market-leading high school international business text and provides the foundation for studying international business and conducting business in the global economy. Students develop the appreciation, knowledge, skills, and abilities needed to live and work in a global marketplace and are provided with a wealth of learning experiences that will prepare them for entry-level international business and marketing occupations. The text is appropriate for a year-long course, however can be used for a semester course as well. The appealing design and layout reflect real-world global business activities and cross-cultural settings. This edition includes engaging new features that draw students into the world of international business including a Regional Perspective feature which shows a graphic and a map reflecting specific regions being covered; eCommerce In Action allowing students to understand the impact of technology on global business activities; Communication Across Borders and A Question of Ethics provide students with opportunities to analyze alternative aspects of international business. International Business 4E includes coverage that makes it appropriate for use in the National Academy Foundation's International Finance course as well as the National Standards for Business Education. The text covers real-world applications, projects, technology, ethics, and cross-curricular links. Assessments are found at the end of each lesson and at the end of each chapter. Students will find the communication sections particularly useful in helping them prepare international communication and trade documentation. The technology coverage from a global perspective helps students research and prepare interactive multimedia presentations.

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Editorial Reviews

From the Publisher
"The communication and eCommerce subjects are well covered and there is a nice balance of text and graphics. The end-of-lesson activities are well organized and provide an excellent review of the lesson."-Rhonda Renee Murphy, Puxico School District, Puxico, MO

"The depth of coverage is more than adequate. The text is perfect for a full year course or two semester courses. The projects are excellent! My students enjoy the Global Focus and Regional Perspectives sections. We have some of our best discussions after reading these. I like the variety of projects and activities and I think the text has a wealth of knowledge and variety."-Roger Crider, Franklin Regional High School, Murrysville, PA

"The text covers the concepts of international business really well. My students think the photo of the Great Wall of China is awesome! The text provides a great variety of assessment."-Richard Gordon, Bloomington high School, Normal, IL

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Product Details

  • ISBN-13: 9780538450423
  • Publisher: Cengage Learning
  • Publication date: 1/19/2010
  • Series: Global Business Series
  • Edition number: 4
  • Pages: 640
  • Sales rank: 1,033,519
  • Product dimensions: 8.80 (w) x 10.90 (h) x 1.10 (d)

Meet the Author

Les R. Dlabay, Ed.D. is Professor of Business in the Department of Economics and Business at Lake Forest College in Illinois. He has taught more than 30 different business courses in high school, community college, university, teacher preparation, and adult education programs. Dr. Dlabay has presented more than 300 teacher workshops and seminars emphasizing interactive learning strategies, including team projects and field research activities. His "hobbies" include a cereal package collection (from over 100 countries) and banknotes from 200 countries; these are used to teach economic, cultural, and political aspects of global business. In an effort to prepare students to do business in varied economic settings, Professor Dlabay makes extensive use of class assignments related to world hunger, poverty, micro-finance, and micro-enterprise.

James Calvert Scott, Ph.D., is a retired professor in the Department of Business Information Systems at Utah State University. He three times served as a visiting professor at the Bristol Business School, University of the West of England, Bristol. He earned his B.A. from Boise State University and his Ed.M. and Ph.D. from Oregon State University. He completed postdoctoral work in international business at the University of South Carolina at Columbia. An award-winning researcher, he has authored more than 175 publications. Active in business education-related organizations, he has served as editor for The Delta Pi Epsilon Journal and for two National Business Education Association yearbooks.

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Table of Contents

1. We Live in a Global Economy. 2. Our Global Economy. 3. Cultural Influences on Global Business. 4. Government and Global Business. 5. Structures of International Business Organizations. 6. Importing, Exporting, and Trade Relations. 7. Foreign Exchange and International Finance. 8. Legal Agreements Around the World. 9. Global Entrepreneurship and Small Business Management. 10. Management Principles in Action. 11. Human Resources Management. 12. Labor Around the World. 13. International Career Planning. 14. Information Needs for Global Business Activities. 15. Production Systems for Global Business. 16. Global Marketing and Consumer Behavior. 17. Developing Goods and Services for Global Markets. 18. Global Pricing and Distribution Strategies. 19. Global Promotional Strategies. 20. Global Financial Activities. 21. Global Financial Markets. 22. Managing International Business Risk.

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