Introduction to Behavioral Research Methods / Edition 4by Mark R. Leary
Research Methodology is not an inherently interesting topic. This book counteracts the natural tendency to shy away from research with an understandable, palatable, useful, and interesting, and above all, readable attempt to explain research methods. Knowing proper research methodology comes from an understanding of basic statistical/u>/b>/i>/u>/b>/i>… See more details below
Research Methodology is not an inherently interesting topic. This book counteracts the natural tendency to shy away from research with an understandable, palatable, useful, and interesting, and above all, readable attempt to explain research methods. Knowing proper research methodology comes from an understanding of basic statistical principles, research design, measurement, descriptive studies, and scientific writing. This book addresses each subject section by section to enhance conceptual learning rather than regurgitation of calculations. For anyone who needs to learn proper research methodology in psychology, social work, teaching, or public relations.
- Allyn & Bacon, Inc.
- Publication date:
- Edition description:
- Older Edition
- Product dimensions:
- 7.62(w) x 9.46(h) x 1.15(d)
Table of Contents
All chapters begin with a chapter outline and conclude with "Summary," "Key Terms," "Questions for Review," and "Questions for Discussion."
1. Research in the Behavioral Sciences.
The Beginnings of Behavioral Research.
Goals of Behavioral Research.
The Value of Research to the Student.
The Scientific Approach.
Behavioral Science and Common Sense.
Philosophy of Science.
The Role of Theory in Science.
A Priori Predictions and Post Hoc Explanations.
Conceptual and Operational Definitions.
Proof and Disproof in Science.
Strategies of Behavioral Research.
Domains of Behavioral Science.
2. Behavioral Variability and Research.
Variability and the Research Process.
Variance: An Index of Variability.
Systematic and Error Variance.
Assessing the Strength of Relationships.
Meta-Analysis: Systematic Variance across Studies.
3. The Measurement of Behavior.
Types of Measures.
Scales of Measurement.
Estimating the Reliability of a Measure.
Estimating the Validity of a Measure.
Fairness and Bias in Measurement.
4. Approaches to Psychological Measurement.
Self-Report: Questionnaires and Interviews.
5. Descriptive Research.
Types of Descriptive Research.
Describing and Presenting Data.
6. Correlational Research.
The Correlation Coefficient.
A Graphic Representation ofCorrelations.
The Coefficient of Determination.
Statistical Significance of r.
Factors That Distort Correlation Coefficients.
Correlation and Causality.
Other Correlation Coefficients.
7. Advanced Correlational Strategies.
Predicting Behavior: Regression Strategies.
Assessing Directionality: Cross-Lagged and Structural Equations Analysis.
Uncovering Underlying Dimensions: Factor Analysis.
8. Basic Issues in Experimental Research.
Manipulating the Independent Variable.
Assignment of Participants to Conditions.
Experimental Control and Generalizability: The Experimenter's Dilemma.
9. Experimental Design.
Main Effects and Interactions.
Combining Independent and Subject Variables.
10. Analyzing Experimental Data.
An Intuitive Approach to Analysis.
Analysis of Two-Group Experiments: The t-Test.
Analyses of Matched-Subjects and Within-Subjects Designs.
11. Analyzing Complex Designs.
The Problem: Multiple Tests Inflate Type I Error.
The Rationale behind ANOVA.
How ANOVA Works.
Between-Subjects and Within-Subjects ANOVAs.
Multivariate Analysis of Variance.
Experimental and Nonexperimental Uses of Inferential Statistics.
12. Quasi-Experimental Designs.
Time Series Designs.
Evaluating Quasi-Experimental Designs.
13. Single-Case Research.
Single-Case Experimental Designs.
Case Study Research.
14. Ethical Issues in Behavioral Research.
Approaches to Ethical Decisions.
Basic Ethical Guidelines.
The Principle of Informed Consent.
Invasion of Privacy.
Coercion to Participate.
Physical and Mental Stress.
Deception in Research.
Confidentiality in Research.
Ethical Principles in Research with Animals.
A Final Note.
15. Scientific Writing.
How Scientific Findings Are Disseminated.
Elements of Good Scientific Writing.
Avoiding Biased Language.
Parts of a Manuscript.
Citing and Referencing Previous Research.
Other Aspects of APA Style.
Appendix A: Statistical Tables.
Appendix B: Computational Formulas for ANOVA.
and post it to your social network
Most Helpful Customer Reviews
See all customer reviews >