Introduction to the Hospitality Industry / Edition 4

Introduction to the Hospitality Industry / Edition 4

by Tom Powers, Clayton W. Barrows
     
 

ISBN-10: 0471252441

ISBN-13: 9780471252443

Pub. Date: 02/28/1999

Publisher: Wiley

Considered a giant in hospitality education, Powers has updated his classic textbook to reflect the latest trends in this rapidly changing industry. He stresses problem-solving tools rather than answers and industry-wide trends rather than facts and figures. Personal service, globalization, new forms of food service competition, environmental concerns, the growing

Overview

Considered a giant in hospitality education, Powers has updated his classic textbook to reflect the latest trends in this rapidly changing industry. He stresses problem-solving tools rather than answers and industry-wide trends rather than facts and figures. Personal service, globalization, new forms of food service competition, environmental concerns, the growing role of contract companies in institutions, lodging, travel and tourism are among the topics discussed.

Product Details

ISBN-13:
9780471252443
Publisher:
Wiley
Publication date:
02/28/1999
Series:
Wiley Service Management Series, #35
Edition description:
Older Edition
Pages:
512
Product dimensions:
7.43(w) x 9.14(h) x 1.06(d)

Table of Contents

PERSPECTIVES ON CAREERS IN HOSPITALITY.

The Hospitality Industry and You.

Forces for Growth and Change in the Hospitality Industry.

FOOD SERVICE.

The Restaurant Business.

Restaurant Operations.

Restaurant Industry Organization: Chain, Independent, or Franchise.

Competitive Forces in Food Service.

Issues Facing Food Service.

Institutions and Institutional Food Service.

LODGING.

Lodging: Meeting Guest Needs.

Hotel and Motel Operations.

Forces Shaping the Hotel Business.

Competition in the Lodging Business.

TRAVEL, TOURISM, AND THE HOSPITALITY INDUSTRY.

Tourism: Front and Center.

Destinations: Tourism Generators.

HOSPITALITY: A SERVICE INDUSTRY.

The Role of Service in the Hospitality Industry.

Index.

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