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Part I. Transitioning to the New Energy Economy.
Chapter 1. The Global Energy Meltdown.
Chapter 2. The Solar Solution.
Chapter 3. Global Winds.
Chapter 4. The Heat Below.
Chapter 5. What May Wash Up In The Tide.
Chapter 6. What's That Smell?
Chapter 7. The Efficiency Advantage.
Part II. The End of Oil.
Chapter 8. Foreign Oil: The Path to Suicide.
Chapter 9. Biofuels: More than Just Corn.
Chapter 10. Plugged-In Profits.
Part III. The Science and Profitability of Climate Change.
Chapter 11. Global Warming: The Not-So-Great Debate.
Chapter 12. Profiting from Pollution.
Conclusion. The Greatest Investment Opportunity of the 21st Century.
About the Authors.
Posted December 12, 2008
I enjoy reading what market advisors say but almost never follow their advice. I'm a firm believer that no one sells what works for the price of a book or a short seminar. After all, if it really does work, the advisor would have to charge a prohibitive amount to make up for profits he/she will lose due to creating competition. Yet I continue to read because I can get ideas. That was my approach to this book.<BR/><BR/>Unfortunately, books take time to go from being written to arriving in the library and book stores. Mr. Siegel is bitten by this time lapse in his preface, where he points out how the price of gasoline is rising rapidly. I wish he had stuck with his premise of we need to make changes because consuming hydrocarbons has a natural limit - we will eventually use up all that is readily available.<BR/><BR/>A first step in accepting the premise of the book is to accept that we are nearing the peak production for various sources of energy. I recall doing a study about 30 years ago where I was asked to predict oil movement for the next 20 years. Using oil field production numbers, I would have had to conclude that the pipeline where I worked would be mostly useless at the end of that 20 year period because the fields should have been completely depleted. As that company is still pumping oil from the same areas, I think it's fair to say that other sources of oil were found. My assumption was that there would be other discoveries.<BR/><BR/>One can accept that finite, consumable resources will eventually run out. However, the timing is critical. Invest too soon and one's investment can become useless; wait to invest and the best deals will be missed. To me, it's much like other investing. You should never seek to hit the highs and lows but should be in AFTER the low is firmly established. (A discussion of getting out around the high is not germane to this review of this book.) To me, it would make more sense to wait until these technologies are firmly established before one invests. (In fact, the authors say as much when it comes to investing in battery technology.) Of course, installing solar water heating or power generation in your home can make sense now. I'm not sure the same holds true for investing in the companies making the equipment.<BR/><BR/>As for the book, it is clearly written in a well organized manner. They also give examples of past recommendations. The only negative is that the book hits too hard on recommending their site. As with many books purporting to teach one how to invest, they keep implying that it takes too much effort so why not use their service? That is a given when one picks up a book written by any advisor and does a disservice for the good work presented in the book.Was this review helpful? Yes NoThank you for your feedback. Report this reviewThank you, this review has been flagged.