The Invisible Computer: Why Good Products Can Fail, the Personal Computer Is So Complex, and InformationAppliances Are the Solution

The Invisible Computer: Why Good Products Can Fail, the Personal Computer Is So Complex, and InformationAppliances Are the Solution

by Donald A. Norman
     
 

Technologies have a life cycle, says Donald Norman, and companies and their products must change as they pass from youth to maturity. Alas, the computer industry thinks it is still in its rebellious teenage years, exulting in technical complexity. Customers want change. They are ready for products that offer convenience, ease of use, and pleasure. The technology

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Overview

Technologies have a life cycle, says Donald Norman, and companies and their products must change as they pass from youth to maturity. Alas, the computer industry thinks it is still in its rebellious teenage years, exulting in technical complexity. Customers want change. They are ready for products that offer convenience, ease of use, and pleasure. The technology should be invisible, hidden from sight.

In this book, Norman shows why the computer is so difficult to use and why this complexity is fundamental to its nature. The only answer, says Norman, is to start over again, to develop information appliances that fit people's needs and lives. To do this companies must change the way they develop products. They need to start with an understanding of people: user needs first,
technology last -- the opposite of how things are done now.

The MIT Press

Product Details

ISBN-13:
9780262140652
Publisher:
MIT Press
Publication date:
09/21/1998
Pages:
320
Product dimensions:
6.00(w) x 9.00(h) x 0.60(d)
Age Range:
18 Years

Table of Contents

Preface
1Drop Everything You're Doing1
2Growing Up: Moving from Technology-Centered to Human-Centered Products23
3The Move to Information Appliances51
4What's Wrong with the PC?69
5There Is No Magical Cure89
6The Power of Infrastructure113
7Being Analog135
8Why Is Everything So Difficult to Use?163
9Human-Centered Development185
10Want Human-Centered Development? Reorganize the Company203
11Disruptive Technologies231
12A World of Information Appliances247
AppExamples of Information Appliances263
Notes273
References285
Index291

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