Inviting Latino Voters: Party Messages and Latino Party Identification

Inviting Latino Voters: Party Messages and Latino Party Identification

by Stacey L. Connaughton
     
 

View All Available Formats & Editions

Latino's increasing numbers and their uncertain voting behaviors have enticed Democrats and Republicans to actively court this demographic group, seeking their partisan identification. Through in-depth interviews with campaign strategists, a quantitative analysis of Latino-oriented television advertisements and a survey of Latino citizens, this project examines these… See more details below

Overview

Latino's increasing numbers and their uncertain voting behaviors have enticed Democrats and Republicans to actively court this demographic group, seeking their partisan identification. Through in-depth interviews with campaign strategists, a quantitative analysis of Latino-oriented television advertisements and a survey of Latino citizens, this project examines these efforts.

Product Details

ISBN-13:
9781135874179
Publisher:
Taylor & Francis
Publication date:
02/01/2013
Series:
Latino Communities: Emerging Voices - Political, Social, Cultural and Legal Issues
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
250
File size:
6 MB

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >