The It Factor: Be the One People Like, Listen to, and Remember

Overview

Some people have the ability to start a conversation and immediately draw people in, while others — perhaps even those with more valuable things to say — get pushed to the side, seemingly ignored. Unfortunately for those who don’t have "It," this undeniable "It" factor is more than just an attractive quality, it’s also a hallmark of success.

A practical and entertaining guide that will help anyone supercharge their communication skills and consistently make a positive impression...

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Overview

Some people have the ability to start a conversation and immediately draw people in, while others — perhaps even those with more valuable things to say — get pushed to the side, seemingly ignored. Unfortunately for those who don’t have "It," this undeniable "It" factor is more than just an attractive quality, it’s also a hallmark of success.

A practical and entertaining guide that will help anyone supercharge their communication skills and consistently make a positive impression on others, The "It" Factor gives readers the tools — and confidence — they need to take charge of any conversation, meeting, or networking encounter. Readers will learn how to:

• communicate ideas so skillfully that people sit up and take notice

• become instantly memorable

• hold on to people’s attention longer

• make stronger connections

Filled with practical techniques and powerful insights, The "It" Factor will help anyone take center stage and achieve the results they've always desired.

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Product Details

  • ISBN-13: 9780814474372
  • Publisher: AMACOM
  • Publication date: 7/11/2007
  • Pages: 192
  • Sales rank: 369,580
  • Product dimensions: 6.64 (w) x 8.96 (h) x 0.56 (d)

Meet the Author

Mark Wiskup (Tampa, FL) is a communication skills coach and international speaker who helps others master the skills of speaking with power and impact in every business and social setting. He is the author of Presentation S.O.S.

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Table of Contents

Contents

Acknowledgments ix

Introduction The Elusive “It” Factor 1

Chapter 1 No One Is Born with the “It” Factor—No

Matter What Your Parents Say 5

Chapter 2 The Enormous Value of Building

Connections 15

Chapter 3 How to Turn Every Conversation into a

Connection 28

Chapter 4 How to Build Instant Connections by

Painting Pictures with Your Words 44

Chapter 5 How to Make Boring Jargon and Stats

Fascinating 63

Chapter 6 Preserve Your Hard-Won Connections by

Avoiding Patronizing Patter 78

Chapter 7 Perfecting Your Elevator Pitch: How to

Wow Them in Just Three Floors 100

Chapter 8 How to Enhance Your Connections with

Meaningful Praise and Helpful Criticism 114

Chapter 9 How to Succeed at “Small Talk” (It’s the

Only Way to Get to “Big Talk”) 130

Chapter 10 How to Get Noticed at Meetings 144

Chapter 11 The “It” Factor Five-Step Implementation

Program 163

Conclusion The Delights of Having the “It” Factor 173

Index 175

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