Japanese Business Etiquette; A Practical Guide to Success with the Japanese

Japanese Business Etiquette; A Practical Guide to Success with the Japanese

by Diana Rowland
     
 

You're trying to sell a product to Japan or your company has a joint venture with the Japanese. You've decided to take a trip to Japan, you're relocating there, or you work for a Japanese-run firm in the U.S. In each case your associates' rules and traditions are truly foreign - and following proper Japanese etiquette is a must for success. Scores Americans found… See more details below

Overview

You're trying to sell a product to Japan or your company has a joint venture with the Japanese. You've decided to take a trip to Japan, you're relocating there, or you work for a Japanese-run firm in the U.S. In each case your associates' rules and traditions are truly foreign - and following proper Japanese etiquette is a must for success. Scores Americans found sound advice in the bestselling JAPANESE BUSINESS ETIQUETTE. Now, this new, expanded edition considers Japan's deepening relationship with America, as well as changes among the Japanese themselves. You'll find all the information you need to avoid embarrassing pitfalls in the "new" Japan - and to always make a wonderful impression. Learn the etiquette for drinking, dining, giving and receiving gifts, hosting Japanese guests, and other social situations; know what the Japanese really mean when they say "yes"; understand how traditional Japanese business people differ from the new generation of rebel "baby boomers," many of whom have lived in the U.S.; discover what to expect in meetings and presentations and how to conduct them successfully; learn how to use Eastern-style persuasion and not Western-style pressure; and learn the art of criticizing without offending, compromising without losing face.

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Editorial Reviews

Publishers Weekly - Publisher's Weekly
Geared to executives who do business in Japan, this guide also serves as a general introduction to Japanese culture, explaining in part what has made that nation a successful competitor of the United States and why Americans have trouble selling products and services there. Readers learn, for example, that the Japanese don't say ``no,'' for to do so would dispell the surface harmony that tradition demandsinstead they say ``it is very difficult'' or ``I'll think about it.'' Nonverbal communication is important in Japanese society, the author notes, and Westerners' discomfort and need to fill silence with conversation often works against true friendship, which is key to acquiring and maintaining business relationships in Japan. Throughout this solid study, Rowland, who lived in Japan six years and works now for a Japanese company in California, provides a wealth of information of interest to businesspeople and laypersons alike. Foreign rights: Debbie Phillips, Warner. November

Product Details

ISBN-13:
9780446382878
Publisher:
Grand Central Publishing
Publication date:
09/30/1985
Pages:
176

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