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Leadership in the Era of Economic Uncertainty: Managing in a Downturn
     

Leadership in the Era of Economic Uncertainty: Managing in a Downturn

5.0 1
by Ram Charan
 

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“There is no better person than Ram Charan to provide advice on managing in a downturn.”
–Larry Bossidy, former Chairman & CEO Honeywell International Inc.

"This is all classic guru writing, stressing the extremity of the situation. But from Charan - who has already brought us bestsellers such as Execution and What

Overview

“There is no better person than Ram Charan to provide advice on managing in a downturn.”
–Larry Bossidy, former Chairman & CEO Honeywell International Inc.

"This is all classic guru writing, stressing the extremity of the situation. But from Charan - who has already brought us bestsellers such as Execution and What the CEO Wants You to Know - it seems plausible. His forte is bold advice, delivered with convincing rhetoric. And he has completed his new text just at the right time."
--Financial Times

As a business leader today, you face an unprecedented challenge: the worldwide economic downturn. Cash and credit are dwindling, sales forecasts are dismal, and morale is sinking. This is not a time to reflect. It is a time to act, decide, and energize your people—with urgency.

This is your moment. Are you up to the task?

In Leadership in the Era of Economic Uncertainty, Ram Charan helps you steer your business through the minefield of contracting markets, cash shortages, and ongoing uncertainty. No matter what your leadership role, Charan’s insight will help ensure that your business emerges leaner, stronger, and well in front of the competition.

“We will not know when we have turned the corner, and we cannot envision the shape and scope of the world that will emerge,” Charan writes. “What we can be sure of is that this is a time of tumultuous change, and with change come both danger and opportunity.”

In this concise and highly accessible guide, the author provides practical actions you can execute immediately to

  • Protect cash flow vigilantly, even daily, and use cash more efficiently
  • Use ground intelligence to survive the storm and position your business to thrive in the aftermath
  • Develop a better understanding of your customers
  • Reevaluate your pricing strategy and capital expenditures
  • Use cost cutting strategically

Using examples and case studies, Leadership in the Era of Economic Uncertainty illustrates how leaders at DuPont, Hanesbrands, Wipro, and other companies used Charan’s techniques to get results.

The chaos of global economic meltdown has imposed an urgency you have never before experienced. It’s a scary thing, but it can also be exciting—if you’re prepared.

Product Details

ISBN-13:
9780071626200
Publisher:
McGraw-Hill Education
Publication date:
01/04/2009
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
128
File size:
452 KB

Meet the Author

Ram Charan is the coauthor/author of the bestsellers Execution and What the CEO Wants You to Know. A noted expert on business strategy, Charan has coached some of the world’s most successful CEOs.

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Leadership in the Era of Economic Uncertainty: Managing in a Downturn 5 out of 5 based on 0 ratings. 1 reviews.
RolfDobelli More than 1 year ago
This short, pointed book by one of America's leading management thinkers offers a checklist of to-do steps for managers who are coping with the economic crisis. Ram Charan covers all the bases: the board of directors, chief officers, operations, sales, research and development, and more. He offers direct, unambiguous, actionable advice for managing at each level, including: manage for cash, watch the numbers, know which customers to fire and recognize that annual targets make no sense when demand is unpredictable. The author's record as a coach to CEOs and as an author of best-selling business books speaks for itself. In this book, getAbstract finds that he more than lives up to his reputation, avoiding jargon, generalizations and lofty theoretical pronouncements to focus on what managers must do now to survive.