Leadership in the Era of Economic Uncertainty: Managing in a Downturn [NOOK Book]

Leadership in the Era of Economic Uncertainty: Managing in a Downturn

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Overview

“You’ve never experienced so much change and

uncertainty or faced such a deep downturn. Yet others are

looking to you for strength and guidance. Are you up to the

challenge? Whether you lead a company, business unit,

or small group of people, Leadership in the Era of Economic

Uncertainty
will be an invaluable tool for navigating

today’s troubled economic waters.”


—from the Foreword by Larry Bossidy





Inside, business advisor Ram Charan describes steps you can take right now to steer

your organization away from the pitfalls and position it for a new future. You’ll find

practical techniques that will help you cope with:



  • CASH AND CREDIT CRUNCHES

  • SHRINKING BUDGETS

  • COLLAPSING MARKETS

  • SINKING WORKFORCE MORALE

  • DISAPPEARING SUPPLIERS

  • NERVOUS STAKEHOLDERS




Great business thinkers like Ram Charan see opportunity in chaos. His innovative,

commonsense way of approaching problems has made him one of the world’s most

sought-after consultants. Here, he provides help to leaders at every level, from the

CEO and country managers to department heads in finance, marketing, sales, and

manufacturing.



Leadership in the Era of Economic Uncertainty offers clear guidelines for seizing

opportunity and persevering in today’s global economy. Fight your fear and anxiety—

and take your leadership to the next level, now.

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Product Details

  • ISBN-13: 9780071626200
  • Publisher: McGraw-Hill Education
  • Publication date: 1/12/2009
  • Sold by: Barnes & Noble
  • Format: eBook
  • Edition number: 1
  • Pages: 160
  • File size: 441 KB

Meet the Author

Ram Charan is the coauthor of bestsellers

Execution and Confronting Reality and the

author of What the CEO Wants You to Know

and 10 other books. A noted expert on

business strategy, he has coached some

of the world’s most successful CEOs and

helped companies like GE, Bank of America,

Verizon, KLM, and Thomson shape and

implement their strategic direction.
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Table of Contents

Contents
FOREWORD BY LARRY BOSSIDY
INTRODUCTION--CORPORATE CRISIS!
1. THE CHALLENGE OF MANAGING IN A TOXIC
2. AT THE HELM: What CEOs and Business Unit and CountryManagers Must Do
3. ON THE FRONT LINES:Sales and Marketing
4. MIND OVER MONEY: The Chief Financial Officer
5. MAKING IT ALL WORK: Operations
6. REFOCUSING INNOVATION: Research and Development
7. TYING IT ALL TOGETHER: The Supply Chain
8. SUPPORTING THE TEAM: Staff Functions
9. THE VIEW FROM THE TOP: The Board of Directors
MOVING FORWARD
INDEX
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Customer Reviews

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Sort by: Showing 1 Customer Reviews
  • Posted July 20, 2009

    more from this reviewer

    Timely management handbook for hard times

    This short, pointed book by one of America's leading management thinkers offers a checklist of to-do steps for managers who are coping with the economic crisis. Ram Charan covers all the bases: the board of directors, chief officers, operations, sales, research and development, and more. He offers direct, unambiguous, actionable advice for managing at each level, including: manage for cash, watch the numbers, know which customers to fire and recognize that annual targets make no sense when demand is unpredictable. The author's record as a coach to CEOs and as an author of best-selling business books speaks for itself. In this book, getAbstract finds that he more than lives up to his reputation, avoiding jargon, generalizations and lofty theoretical pronouncements to focus on what managers must do now to survive.

    Was this review helpful? Yes  No   Report this review
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