Life's a Pitch: How to Sell Yourself and Your Brillian Ideas

Life's a Pitch: How to Sell Yourself and Your Brillian Ideas

0.0 0
by Roger Mavity, Stephen Bayley
     
 

The pitch is the essence of modern business. In pitching for new business, ideas and emotional intelligence dominate. And the skills of the pitch can also apply to just about every significant personal transaction in your life.

The ultimate how-to book; a mixture of mentoring, graphics, anthropology, market research and modern Machiavellianism, Life’s a

See more details below

Overview

The pitch is the essence of modern business. In pitching for new business, ideas and emotional intelligence dominate. And the skills of the pitch can also apply to just about every significant personal transaction in your life.

The ultimate how-to book; a mixture of mentoring, graphics, anthropology, market research and modern Machiavellianism, Life’s a Pitch shows you how to handle human transactions and prepare you for success. Whether at a sales conference in corporate conference room hell or over lunch at a glamorous restaurant, a pitch is not about transferring information, it’s about transferring power. It is business, but it is also theatre, and the results of a successful pitch are, quite simply, money and power.

Part inspirational manual for business, part guidebook to a successful and happy social life, Life’s a Pitch is the result of an accumulated half-century of (mostly successful) pitching by the authors and will transform the way you think about the art of persuasion forever.

Read More

Editorial Reviews

From the Publisher
“Crammed with ideas and rich in the kind of quotations that have a way of giving you a jolt up the spine and lodging themselves in your brain.” — Time Out

Product Details

ISBN-13:
9780552156837
Publisher:
Transworld Publishers Limited
Publication date:
01/06/2009
Pages:
304
Product dimensions:
5.00(w) x 7.75(h) x 0.81(d)

Meet the Author

Stephen Bayley first became known as an authority on style and design when Sir Terence Conran chose him to head up the Boilerhouse, the permanent exhibition of design at the Victoria and Albert museum. He is a broadcaster, critic and consultant on design and presentation to companies such as Ford and Coca-Cola.

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >